What kind of content does Trip.com make?
Trip.com offers an inspiring look at global travel, with a focus on destinations like Thailand, the UK, and Australia. Their content features detailed itineraries, unique hotel spotlights, and practical tips for international exploration. Brands can connect with an audience interested in discovering new places and securing the best travel deals.
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Who is Trip.com’s audience?
Trip.com's audience is likely comprised of individuals actively planning or dreaming about their next travel experiences, seeking practical advice and inspiration for destinations, itineraries, and accommodations. Their high engagement rate on Instagram (4.94% ER, significantly above benchmark) indicates a highly receptive and interactive community, suggesting strong intent signals for travel-related products and services. This audience is likely to be discerning and value authentic, actionable content, making them ideal for partnerships focused on travel bookings, gear, or destination marketing.
Which creators are similar to Trip.com?
If you're looking for creators like this creator, you'll find them perfect for travelers seeking inspiration for destinations, itineraries, hotels, and essential travel tips.
Manu Semi
TikTok @manusemi
This creator posts videos about travel, showcasing various destinations around the world. They feature scenic locations such as Notting Hill during cherry blossom season, different parts of Italy, Greece, Spain, and Oman. The content also includes experiences like dining at award-winning restaurants in Egypt and staying in unique hotels.
Tabi Grace
TikTok @tabigrace_ · Instagram @tabigrace_
This creator posts videos documenting their travels to various locations, including Australia and Thailand. Their content often features scenic views, activities like walking scenic routes, visiting beaches, and experiencing local culture, such as participating in postcard painting and visiting an elephant sanctuary. The creator also shares moments of daily travel life, like journeys on sleeper buses and arriving at new destinations.
Curious Pixie
TikTok @thecuriouspixie · Instagram @thecuriouspixie
This creator posts videos about various travel destinations and experiences. They share tips and highlights from trips to places such as the Algarve in Portugal, Morocco, Taiwan, and Australia. The content also includes city guides for London, focusing on hidden gems, cafes, and festive events. Additionally, they document unique food experiences and seasonal festivities like Christmas markets.
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