What kind of content does Heart make?
Heart delivers a vibrant pulse on the entertainment world, specializing in engaging short-form videos across TikTok and Instagram. Their content dives into the latest celebrity news, from dazzling red carpet moments and heartwarming reunions to exclusive behind-the-scenes glimpses and personal milestones. With a light-hearted and captivating tone, Heart offers a fresh perspective on pop culture, making them a go-to source for all things celebrity.
Are you a brand that’s partnered with Heart?
Verify your partnership
Who is Heart’s audience?
Heart's audience is likely comprised of individuals actively seeking lighthearted entertainment and the latest celebrity and pop culture news, with a strong presence in Great Britain. Their intent signals are geared towards quick consumption of gossip and trending topics. While TikTok engagement is significantly below benchmark (0.07% ER vs. 3.0% TikTok ER), their Instagram performance (2.05% ER) notably exceeds the platform average (1.5% Instagram ER), suggesting a more dedicated and responsive community on that channel. This indicates a potential opportunity to leverage Instagram for deeper engagement and community building.
Which creators are similar to Heart?
If you're looking for creators like Heart, you'll love these channels for your daily dose of celebrity news and pop-culture gossip.
Wees Splodge
TikTok @wees.splodge
This creator posts a variety of content, including updates on Harry Styles and his music releases. They also share personal life moments, such as adopting a cat and celebrating Halloween. Additionally, the creator engages with trending sounds and challenges, often incorporating humour and personal anecdotes.
tirion ୨୧
TikTok @tirionrhosfair
This creator posts videos about attending concerts, particularly those of Harry Styles. They share content related to music, including referencing One Direction. The creator also engages with film-related content, discussing movies and actors. Additionally, they include posts about studying and express enthusiasm for fandoms like Doctor Who.
Oofie
TikTok @oofieee · Instagram @oofieee
This creator shares videos about personal experiences and reflections on life. They discuss topics such as overcoming challenges and maintaining friendships. The creator also posts about attending concerts, particularly Harry Styles, and shares moments with their pets. They also include content related to shopping and travel.
Frequently asked questions
Sign in to view Heart's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Heart today
You can use Nutcake’s agentic tools for free. Sign up today to work with Heart on your creator campaign.