What kind of content does this_esme make?
This creator offers an authentic glimpse into equestrian life, sharing practical advice on horse care and showcasing the realities of rural living. Their content spans engaging TikTok videos and beautiful Instagram posts, often featuring their beloved pets alongside their horses. Brands can connect with an audience interested in a lifestyle that blends animal companionship with the unique experiences of the countryside, particularly through reviews of equestrian gear.
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Who is this_esme’s audience?
This_esme's audience is likely comprised of individuals passionate about equestrianism, horse care, and rural lifestyles, with a strong interest in pet content and equestrian gear. Their exceptionally high engagement rates (TikTok: 17.37%, Instagram: 17.55%) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly dedicated and interactive community. This suggests strong intent signals for product recommendations and brand partnerships within the equestrian niche, promising high-quality engagement and conversion potential for relevant advertisers.
Which creators are similar to this_esme?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in equestrian life, horse care, rural living, and adorable pet content.
SillyPrune
TikTok @sillyprune · Instagram @sillyprune
This creator posts videos about horses and equestrian activities, including riding, jumping, and racing. They also share content related to off-roading with quad bikes and driving trucks. Some videos feature humorous stories and vlogs about their experiences, sometimes involving their dogs and personal anecdotes.
Livi Shelby
TikTok @livshelby
This creator posts videos about equestrian life, including riding horses and caring for them. They also share their journey of starting their own equestrian clothing brand, documenting the design process and photoshoots. Additionally, the creator discusses personal topics such as building confidence after childbirth and navigating challenging social dynamics with other girls. They also share stories about rescuing and rehoming ponies.
India Katona
Instagram @indiakatona
This creator shares content related to equestrian life, often featuring their horses and country pursuits. They document visits to events like the Chelsea Flower Show and Badminton Horse Trials, highlighting shops and brands they discover. The creator also shares insights into their social media journey, including launching training courses. Additionally, they post humorous comparisons between goats and men, as well as picturesque views from their rural surroundings.
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