What kind of content does Noel Thomas make?
Noel Thomas offers a vibrant exploration of the fragrance world on TikTok, specializing in insightful designer dupes and unboxing new releases. Their content dives deep into scent profiles, from sweet dessert notes to refreshing aquatic aromas, often featuring stylish fashion hauls alongside fragrance reviews. Noel’s engaging approach, occasionally including their partner and pet Azula, makes for a relatable and visually appealing experience.
Are you a brand that’s partnered with Noel Thomas?
Verify your partnership
Who is Noel Thomas’s audience?
Noel Thomas's audience is likely comprised of consumers interested in accessible luxury, specifically within the fragrance and fashion sectors. Their intent signals are strong, indicated by high engagement rates on TikTok (7.17% ER, significantly exceeding benchmarks of ~3.0%), suggesting active interest in product discovery and purchasing recommendations. This high engagement quality points to a receptive audience eager for detailed scent profiles, unboxing experiences, and curated fashion hauls, making them ideal for brands seeking direct consumer interest and potential conversion.
Which creators are similar to Noel Thomas?
If you're looking for creators like Noel Thomas, you'll love discovering new fragrances, designer dupes, and fashion hauls with detailed scent profiles and unboxing experiences.
ScentedHJ
TikTok @scentedhj
This creator shares reviews of various fragrances, including designer brands and niche perfumes. They often discuss scents for everyday wear, signature scents for men, and compare fragrances, such as checking if one is a dupe of another. The creator also occasionally posts about fashion hauls, showcasing clothing items purchased online.
Scent by Jonny
TikTok @scentbyjohnny
This creator discusses fragrances, focusing on reviews and comparisons of various perfumes and colognes. They often analyse scent profiles, longevity, and value for money, frequently highlighting affordable alternatives or 'dupes' of more expensive designer or niche fragrances. The content includes recommendations for different occasions, seasons, and personal preferences, alongside personal experiences like creating custom scents.
Thomas
TikTok @tatkjoy
This creator posts reviews of various fragrances, including those from designer brands and high-street retailers. They discuss the notes and suitability of different scents, often highlighting affordable options and dupes. The creator also shares their favourite fragrance discovery sets and everyday scents they carry. Topics include seasonal fragrances, men's fragrances, and comparisons to popular perfumes.
Frequently asked questions
Sign in to view Noel Thomas's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Noel Thomas today
You can use Nutcake’s agentic tools for free. Sign up today to work with Noel Thomas on your creator campaign.