What kind of content does the22show make?
the22show offers a vibrant mix of music discovery and relatable life reflections on TikTok and Instagram. They share their excitement for new and upcoming music, alongside candid thoughts on friendships, relationships, and personal goals. You'll also find glimpses into their everyday experiences, from daily commutes to navigating personal finance.
Are you a brand that’s partnered with the22show?
Verify your partnershipWho is the22show’s audience?
The audience for the22show on Nutcake is likely comprised of young adults and Gen Z individuals in the UK, drawn to relatable content about music, friendships, relationships, and personal aspirations. Their intent signals suggest they are seeking authentic, slice-of-life content and potentially community around shared interests. With a TikTok ER of 2.73%, which is above the benchmark of 3.0% for the platform, the22show demonstrates strong audience resonance and engagement quality, indicating a highly receptive and interactive follower base that could translate to valuable engagement on Nutcake.
Which creators are similar to the22show?
If you're looking for creators like the22show, you'll love content that explores music, friendships, relationships, aspirations, and everyday life with an authentic and relatable touch.
Zacharias Loizou
TikTok @zachariasloizou · Instagram @thezachloizou
The creator posts content that primarily centres on music and personal experiences regarding relationships. Their videos feature various song covers and references to popular tracks. Additionally, the creator shares updates about their own music releases and uses social media to engage with topics surrounding dating and situationships.
Nanc mukherjee
TikTok @nanc
This creator posts content discussing financial matters, focusing on sums of money in the hundreds. Their videos often feature discussions about personal financial situations and experiences. The creator also shares insights into their home life and periods of disengagement from communication channels. Some content appears to be related to music, with lyrical phrases present in the transcriptions.
Jesse Solomon
Instagram @jessesols
This creator posts content about their music career, including performances and touring. They share videos of live shows, duets with other artists, and behind-the-scenes moments from their travels. The creator also occasionally shares personal reflections and experiences, such as volunteering and family interactions.
Frequently asked questions
Sign in to view the22show's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with the22show today
You can use Nutcake’s agentic tools for free. Sign up today to work with the22show on your creator campaign.