What kind of content does Julie Sousa make?
Julie Sousa shares her knack for transforming the ordinary into the extraordinary, with a focus on budget-friendly DIY projects and dazzling party planning. On Instagram, she brings to life ambitious crafts, from elaborate themed decor to playful builds like a cardboard ice cream truck, all while offering savvy reviews of home goods. Her engaging content is perfect for brands looking to connect with an audience that values creativity, resourcefulness, and aspirational living.
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Who is Julie Sousa鈥檚 audience?
Julie Sousa's audience is likely comprised of individuals interested in accessible and creative home and event solutions, primarily within the US. Their intent signals are strong, as evidenced by her high Instagram engagement rate of 2.83%, surpassing the platform benchmark of 1.5%. This suggests a highly receptive and actively participating community, indicating a high quality of engagement and a strong potential for conversion on DIY-focused products, services, or sponsored content related to party planning and budget decor.
Which creators are similar to Julie Sousa?
If you're looking for creators like this creator, you'll find inspiration for budget-friendly DIY projects, party planning, and charming home goods perfect for crafting enthusiasts.
Kayla K Gomez
Instagram @kaylakosuga
This creator shares content about various aspects of their life, including fashion and decluttering clothing by listing items on resale platforms. They also post about quick makeup routines for busy days and creating DIY party decorations, such as balloon garlands for children's birthdays. Additionally, the creator documents family activities, dining experiences, and their use of kitchen appliances for meal preparation. They also feature product reviews and endorsements for brands related to beauty, home goods, and dining.
Stephanie Hanna
Instagram @stephaniehannahome
This creator makes videos about DIY crafts and home decor. They often share tutorials for making items like custom phone cases, keychains, and decorative frames. The creator also posts about home styling, featuring new purchases and seasonal decorations. They frequently celebrate special occasions, such as birthdays, with themed parties and gift ideas.
Beau Felix
Instagram @probablythis
This creator shares content focused on home renovation and decoration, including painting rooms, choosing colour schemes, and selecting new flooring. They also post about gardening, from building raised beds to planting vegetables and herbs. Additionally, the creator documents their experiences with home appliances, such as robotic vacuums and smart home security systems, and shares recipes for dishes like Green Goddess potato salad and fancy grilled cheese.
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