What kind of content does Thomas make?
Thomas shares his expertise on fragrance, from designer scents to affordable dupes, on TikTok. He breaks down perfume notes and offers practical advice on finding everyday scents and discovery sets. Brands will appreciate his focus on accessible fragrance options and his engaging approach to scent reviews.
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Who is Thomas’s audience?
Thomas's audience is likely comprised of fragrance enthusiasts in the UK seeking accessible and budget-friendly scent recommendations, including dupes for designer perfumes. Their intent signals are strong, indicated by a 1.94% engagement rate on TikTok, which is close to the platform benchmark and suggests active interest in his content. This audience is likely to be receptive to sponsored content and affiliate marketing related to affordable fragrances, offering a potentially high-quality engagement opportunity for brands.
Which creators are similar to Thomas?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking affordable fragrance dupes and honest perfume reviews.
ScentedHJ
TikTok @scentedhj
This creator shares reviews of various fragrances, including designer brands and niche perfumes. They often discuss scents for everyday wear, signature scents for men, and compare fragrances, such as checking if one is a dupe of another. The creator also occasionally posts about fashion hauls, showcasing clothing items purchased online.
Tudds
TikTok @extraitdetudds
This creator shares reviews and opinions on various perfumes and fragrances. They discuss specific brands like Gissah Fragrances, Afnan Perfumes, and Rasasi, often highlighting particular scents and their notes. The creator also explores fragrance layering combinations and discusses emerging trends, such as the use of AI in perfumery. They sometimes compare fragrances to others in the market, noting affordable alternatives.
Scent by Jonny
TikTok @scentbyjohnny
This creator discusses fragrances, focusing on reviews and comparisons of various perfumes and colognes. They often analyse scent profiles, longevity, and value for money, frequently highlighting affordable alternatives or 'dupes' of more expensive designer or niche fragrances. The content includes recommendations for different occasions, seasons, and personal preferences, alongside personal experiences like creating custom scents.
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