What kind of content does Tanwen make?
Tanwen offers a vibrant exploration of the literary world on TikTok, sharing engaging reviews of current reads and curated book recommendations. Their content delves into the nuances of reading habits, playfully dissecting popular book tropes and even celebrating beloved book boyfriends. Beyond the bookshelf, Tanwen also provides glimpses into a well-rounded lifestyle, featuring travel adventures, pottery painting sessions, and a love for music, making them a relatable and multifaceted personality for brands to connect with.
Are you a brand that’s partnered with Tanwen?
Verify your partnership
Who is Tanwen’s audience?
Tanwen's audience is likely comprised of avid readers and book enthusiasts, primarily from English-speaking regions, who actively seek book recommendations and insights into reading habits. Their high TikTok engagement rate of 17.06% significantly surpasses benchmarks (TikTok ~3.0% ER), indicating a highly receptive and interactive community. This suggests strong potential for driving sales of recommended books, merchandise, or even future subscription offerings due to the audience's demonstrated interest and active participation.
Which creators are similar to Tanwen?
If you're looking for creators like this creator, you'll love those who share book recommendations, discuss reading habits, and explore popular book tropes.
vioreads
TikTok @vioreads
This creator shares their reading journey and recommendations on social media. They focus on genres such as romantasy and romance, often highlighting books they have rated highly. They also participate in reading challenges, such as 24-hour readathons, and discuss book deals and subscription boxes. The creator sometimes shares personal aspects, like their journey to become more confident on camera.
addiesbookshelf
TikTok @addiessbookshelf
This creator shares content primarily focused on books and reading. They often discuss popular romance and fantasy novels, sharing recommendations and their thoughts on current book trends. The creator also features videos about their experiences visiting bookshops and upgrading their reading space with new furniture.
ninasreadingnook_
TikTok @ninasreadingnook_
This creator shares content about books and their experiences within the bookish community. They often attend book-related events, such as watch parties for romance novels, and share their hauls from bookshops. Their videos feature discussions about specific books, including hockey romance and MM romance genres, and sometimes touch upon adaptations of books into television series. They also participate in book trends and showcase bookish advent calendars.
Frequently asked questions
Sign in to view Tanwen's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Tanwen today
You can use Nutcake’s agentic tools for free. Sign up today to work with Tanwen on your creator campaign.