What kind of content does Amie Wilkins make?
Amie Wilkins offers a warm and relatable look into family life and motherhood, particularly from her base in Somerset. Her Instagram feed (@somerset_mummy) beautifully captures everyday moments, from documenting her children's development and sharing experiences like neonatal care, to showcasing fun family days out. Amie also provides authentic product reviews and recommendations, often featuring items for the home and baby, making her a valuable partner for brands looking to connect with a family-focused audience.
Are you a brand that’s partnered with Amie Wilkins?
Verify your partnership
Who is Amie Wilkins’s audience?
Amie Wilkins' audience is likely comprised of parents and expectant mothers, primarily in the UK, seeking relatable content on family life and baby development. Their high engagement rate (183.78% ER) significantly surpasses typical benchmarks across platforms like Instagram (~1.5% ER), indicating a highly invested and responsive community. This suggests strong potential for product reviews and affiliate marketing, as followers actively seek and trust Amie's recommendations within her niche.
Which creators are similar to Amie Wilkins?
If you're looking for creators like this creator, you'll find them perfect for brands targeting parents interested in family life, baby development, and authentic product reviews from a UK perspective.
Jodie
Instagram @littlelifeofjodes
This creator shares relatable content about motherhood, often focusing on the realities of raising young children. They post about baby care, including bath times and sleeping arrangements, as well as toddler-related topics like travel with young children. The creator also discusses the experiences of pregnancy and postpartum recovery, offering an honest perspective on these life stages. Additionally, they share content related to family outings and product reviews for baby and parenting items.
Amelia Whetnall
Instagram @lifewiththewhetnalls
The creator documents their family life, primarily focusing on experiences with young children and toddlers. Content includes videos about family holidays, days out to attractions like theme parks, and managing travel with children. They also share aspects of home life, such as seasonal decorations and routine organisation like Sunday resets. Additionally, the creator provides product recommendations and reviews for items relevant to parenting and childcare, alongside personal updates like pregnancy announcements.
Lucy and Little
TikTok @lucyandlittle · Instagram @lucyandlittle
This creator shares content focused on family life, often featuring their daughter. They post about shopping hauls, sharing new clothes and toys for their child. The creator also documents days out and family events, such as visits to attractions and beauty events. They also discuss personal experiences like beauty treatments and offer opinions on everyday topics.
Frequently asked questions
Sign in to view Amie Wilkins's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Amie Wilkins today
You can use Nutcake’s agentic tools for free. Sign up today to work with Amie Wilkins on your creator campaign.