What kind of content does Laura Deas make?
Laura Deas brings a unique perspective on winter sports, honed by her experience as an Olympic bobsleigh athlete. On Instagram, she shares authentic behind-the-scenes glimpses of training, competition, and her exciting transition into sports broadcasting. Brands can connect with her engaged audience through content that highlights the thrill of the Olympics, the dedication of athletes, and the evolution of winter sports.
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Who is Laura Deas’s audience?
Laura Deas's audience is likely composed of sports enthusiasts, particularly those interested in winter sports and the Olympics, given her bobsleigh and broadcasting background. Her high Instagram engagement rate (7.50% ER) significantly surpasses benchmarks for platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly dedicated and interactive follower base. This suggests her audience actively seeks content related to her athletic career, behind-the-scenes insights, and potentially commentary on sporting events, signaling strong potential for brand partnerships focused on sports, lifestyle, or broadcasting.
Which creators are similar to Laura Deas?
If you're looking for creators like this creator, partner with athletes and broadcasters who bring the thrill of winter sports and Olympic competition to life for engaged audiences.
Mimimoocher
TikTok @reganmia
This creator posts content about attending winter sporting events, such as the Winter Olympics, and participating in winter sports like skiing. They also share videos about their daily routines, including 'get ready with me' segments for events, their breakfast and snack preparations, and their experiences attending brand events. Additionally, the creator documents their involvement with the Tendi Sherpa Foundation, discussing fundraising efforts and the culture of Nepal.
Milo
TikTok @mccfit
This creator posts short videos about their experiences, often with a humorous take. They share content related to winter sports like skiing, including outfits and travel experiences. The creator also touches on everyday life moments, such as being asked for identification and sharing thoughts on popular culture and food. Some videos feature humorous observations about sports and technology.
Jamie Nicholls
TikTok @jamienichollsuk · Instagram @jamienichollsuk
This creator posts videos about snowboarding. They share tips for improving snowboarding skills, such as how to get unstuck on flat ground. The creator also shares clips of their experiences snowboarding in different locations and parks. They also post content about taking their young daughter snowboarding and family activities like tubing.
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