What kind of content does Shara make?
Shara crafts delicious content around British comfort food and simple recipes, perfect for weeknight dinners. On Instagram, she shares mouthwatering dishes like roast chicken and toad in the hole, alongside honest restaurant reviews from spots like Da Terra. Her practical cooking tips, especially for air fryers, make her a go-to for home cooks seeking inspiration and ease in the kitchen.
Are you a brand that’s partnered with Shara?
Verify your partnershipWho is Shara’s audience?
Shara's audience is likely comprised of home cooks in Great Britain seeking accessible and comforting meal inspiration, with a strong interest in British cuisine and dining experiences. Their high Instagram engagement rate (28.59%) significantly surpasses typical benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly invested and responsive community. This suggests strong potential for driving recipe adoption, product recommendations, and participation in restaurant-related content, signaling excellent quality engagement for Nutcake partnerships.
Which creators are similar to Shara?
If you're looking for creators like this creator, you'll find delicious British comfort food recipes, easy meal ideas, and honest restaurant reviews perfect for home cooks.
Danielle & Adam
Instagram @girlcooksboybakes
This creator shares recipes and cooking demonstrations, focusing on simple and accessible dishes. They often highlight one-pot meals, slow cooker recipes, and air fryer techniques. Many of their videos feature comfort food classics like ragu, chicken and rice, and jacket potatoes, as well as baked goods such as apple crumble.
Daniel John
Instagram @daniel_johneats
This creator shares recipes for home cooking and highlights places to eat. Their content often focuses on brunch dishes, comfort food, and meals that use leftovers. They provide step-by-step instructions for dishes like creamy chicken vodka pasta, loaded hash browns, and various toast toppings. The creator also shares reviews of food products and experiences at food events.
Yinka Ogunbiyi
Instagram @foodfireandsoul
This creator posts recipes and cooking tutorials. They focus on dishes such as seafood, chicken, and baked goods like cheesecake and cornbread. The creator also shares drink recipes, including cocktails and mocktails. They often highlight specific ingredients or brands in their videos.
Frequently asked questions
Sign in to view Shara's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Shara today
You can use Nutcake’s agentic tools for free. Sign up today to work with Shara on your creator campaign.