What kind of content does Lizzie Musa make?
Lizzie Musa offers a vibrant and insightful look into the world of women's rugby across TikTok and Instagram. She dives deep into Rugby Union and Rugby League, covering everything from player spotlights to major events like the Women's Rugby World Cup. Lizzie's engaging content also explores the broader rugby lifestyle, from essential gear to the sport's global expansion, making her a compelling voice for brands looking to connect with a dedicated and growing audience.
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Who is Lizzie Musa’s audience?
Lizzie Musa's audience is likely comprised of passionate rugby fans, with a strong emphasis on women's rugby, both union and league. Their high engagement rates (TikTok 7.59%, Instagram 15.90%) significantly outperform platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a deeply invested and responsive community. These followers are actively seeking content related to the sport, including major events like the Rugby World Cup, and demonstrate a strong intent to interact with and support Lizzie's content. This high-quality engagement suggests a valuable audience for brands targeting sports enthusiasts.
Which creators are similar to Lizzie Musa?
If you're looking for creators like Lizzie Musa, target fans passionate about women's rugby union and league, perfect for brands wanting to tap into this growing sporting community.
Zoe Evans
TikTok @zoerevans · Instagram @zoerevans
This creator posts content about women's rugby, often featuring Leicester Tigers. Their videos cover topics such as new kits, training, and recovery from injuries, including shoulder surgery. They also share updates on their personal comeback journey within the sport. The creator has also posted content related to the Six Nations Rugby tournament and the Dubai 7s.
Rugby with Amy
TikTok @rugbywithamy · Instagram @rugbywithamy
This creator posts content about a variety of topics, including rugby matches and experiences. They share updates about attending games, travelling to international fixtures, and participating in rugby-related events. The creator also discusses personal experiences, such as dealing with hearing loss and trying new activities like snowboarding. Additionally, they occasionally share content related to travel and partnerships with brands.
RugbyPass
TikTok @rugbypass · Instagram @rugbypass
This creator posts videos about rugby. Content includes analysis of matches, player highlights, and explanations of rugby rules and incidents. They also cover significant moments in rugby history and discuss player performances. The videos often focus on international matches and prominent players within the sport.
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