What kind of content does Ruby Cleansthings make?
Ruby Cleansthings shares inspiring and practical content focused on creating a clean and organized home. On TikTok and Instagram, she offers satisfying cleaning transformations, home organization hacks, and motivational tips to maintain tidy spaces. Beyond the home, Ruby also invites her audience into her daily life through vlogs, showcasing activities like gardening and personal errands, all delivered with an uplifting and approachable tone.
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Who is Ruby Cleansthings’s audience?
Ruby Cleansthings' audience is likely comprised of individuals seeking practical home management tips and motivational content, primarily from the UK. Their high engagement rates (TikTok 8.33% ER, Instagram 3.94% ER) significantly exceed platform benchmarks, indicating a highly invested and receptive community. This suggests strong intent signals for product recommendations related to cleaning supplies, organizational tools, and potentially home decor, with a high likelihood of positive engagement and conversion.
Which creators are similar to Ruby Cleansthings?
If you're looking for creators like this, you'll find inspiration for a spotless home and a motivated mindset in their daily tidying and organizing vlogs.
ourhouse_tohome
TikTok @ourhouse_tohome
This creator shares videos about house cleaning and organisation, often documenting their 'Sunday reset' routines. They also share cleaning tips and product reviews, discussing their experiences with different cleaning tools and methods. The content frequently touches on the realities of parenting, including managing toddlers and the challenges of maintaining a tidy home with children. They also share personal reflections on motherhood and the differences between social media portrayals and real life.
Rachel Davies-Day
TikTok @rooshome · Instagram @homewithroo
This creator shares videos about home renovations, including painting and deep cleaning. They often document their cleaning routines, whether it's a quick tidy-up or a more thorough clean of specific areas like bathrooms or cars. The creator also posts about their experiences as a parent, including their breastfeeding journey and daily life with their baby. Additionally, they sometimes feature skincare routines and coffee-making with specific products.
Laura Mountford
TikTok @lauracleanaholic · Instagram @lauracleanaholic
This creator shares videos about home organisation and cleaning, often focusing on decluttering specific areas such as kitchen cupboards, bathrooms, and laundry rooms. They document their journey through a 'decluttering diaries' series, offering tips and motivation for viewers to organise their own homes. The creator also shares content related to home styling, seasonal refreshes, and travel, including dog-friendly property finds.
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