What kind of content does RUBY make?
RUBY inspires her audience with authentic insights into trail running and marathon training, sharing her journey through progress, challenges, and race recaps on Instagram. Her content extends to general fitness, featuring home workouts and product reviews, often with her beloved working cocker spaniel, Trig, by her side. Beyond her athletic pursuits, RUBY also shares personal moments and dedicates her efforts to raising awareness and funds for childhood cancer charities.
Are you a brand that鈥檚 partnered with RUBY?
Verify your partnership
Who is RUBY鈥檚 audience?
RUBY's audience is likely composed of fitness enthusiasts, particularly those interested in trail running and marathon training, who also appreciate dog-related content and may be motivated by charitable causes. Their high Instagram engagement rate (10.21% ER) significantly surpasses typical benchmarks (Instagram ~1.5% ER), indicating a highly dedicated and interactive follower base. This suggests strong potential for conversions on Nutcake, as this audience is actively engaged and likely receptive to sponsored content or product recommendations aligned with RUBY's niche interests.
Which creators are similar to RUBY?
If you're looking for creators like this creator, target audiences interested in trail running, marathon training, fitness, and heartwarming dog content that supports charity.
Samara
Instagram @triathlon.samara
This creator posts content about running and cycling. They share their experiences with training for marathons and ultramarathons, often featuring trail running. The creator also shares their excitement about new race bikes and cycling gear. They sometimes include their dog and partner in their running adventures.
Erica Sarrafi
Instagram @ericananglefit
This creator posts content about their fitness journey, focusing on running, swimming, and cycling. They share their training routines, including interval runs, long runs, gym sessions, and open water swims. The creator also discusses nutrition, providing examples of high-protein meals and discussing race day preparation, such as carb-loading. They often document their participation in various races, including half marathons and longer endurance events.
Sadie Smart
Instagram @sadiesmart_
This creator posts content related to marathon and Ironman training, often sharing their running progress and gym routines. They also document trying new fitness challenges, such as learning to ride a road bike. The creator discusses the importance of consistency and self-improvement in their fitness journey, sometimes sharing motivational messages and tips. They frequently feature running gear and sportswear in their videos.
Frequently asked questions
Sign in to view RUBY's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with RUBY today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with RUBY on your creator campaign.