What kind of content does Rachel James make?
Rachel James offers a vibrant blend of beauty and lifestyle content across Instagram. Her audience engages with detailed makeup tutorials, skincare routines, and hair care tips, often enhanced by her honest product reviews. Beyond beauty, Rachel shares relatable personal experiences, from travel adventures to insights on motherhood and online safety, creating a well-rounded and trusted voice.
Are you a brand that’s partnered with Rachel James?
Verify your partnership
Who is Rachel James’s audience?
Rachel James's audience is likely composed of individuals interested in beauty, skincare, and makeup, with a significant segment also resonating with her lifestyle and motherhood content. Her high Instagram engagement rate of 6.74%, significantly exceeding benchmarks like TikTok (3.0%), Instagram (1.5%), and YouTube (2.0%), signals a highly receptive and actively engaged community. This suggests strong potential for driving conversions and fostering brand loyalty, as her followers demonstrate a clear intent to interact with her recommendations and lifestyle insights.
Which creators are similar to Rachel James?
If you're looking for creators like this creator, partner with those who inspire audiences with authentic beauty, lifestyle, skincare, makeup, and motherhood content.
Natali Gerogli
Instagram @natali.gerogli
This creator shares content related to beauty and lifestyle. They review and demonstrate various makeup products, focusing on both high-end and affordable options, and provide tips on application techniques. The creator also shares advice on hair care routines, discusses parenting topics, and showcases baby products and toys. Additionally, they document their experiences with cosmetic procedures and personal shopping hauls.
Gwen Gottlieb
Instagram @gwenliveswell
This creator shares content focused on fashion and beauty. They showcase outfits from various clothing brands, often highlighting versatile pieces suitable for different occasions. The creator also shares their experiences with beauty products, including makeup, skincare, and hair colour, often giving reviews and tips. Additionally, they post about their travels and lifestyle, including health and wellness topics.
Elang
Instagram @ellie.ord
This creator regularly posts about beauty, haircare, and skincare, providing tips and showcasing various products. They document their travel experiences, featuring vlogs from destinations like Thailand and trips with friends to places such as Portugal. Content also includes personal lifestyle moments, such as self-care routines and attending music events. The creator often demonstrates different hair styles and shares product recommendations, occasionally including sponsored content.
Frequently asked questions
Sign in to view Rachel James's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Rachel James today
You can use Nutcake’s agentic tools for free. Sign up today to work with Rachel James on your creator campaign.