What kind of content does Pleese make?
Pleese crafts visually delightful dessert content, with a special focus on innovative cookies and decadent cheesecakes. Their TikTok and Instagram feeds are filled with mouthwatering recipes, from birthday cake cookies to sticky toffee pudding creations, and behind-the-scenes glimpses into their baking process. Brands will appreciate Pleese's engaging approach to showcasing sweet treats and their journey in the food business.
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Who is Pleese’s audience?
Pleese's audience is likely comprised of home bakers and dessert enthusiasts, primarily in GB, seeking inspiration and practical recipes. Their high engagement rates on both TikTok (3.76% ER) and Instagram (3.69% ER) significantly surpass platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating strong audience loyalty and active participation. This suggests a receptive community eager to consume and potentially replicate Pleese's content, presenting a valuable opportunity for brands targeting the food and baking sector.
Which creators are similar to Pleese?
If you're looking for creators like this creator, you'll find sweet inspiration for anyone who loves decadent desserts, from gooey cookies to creamy cheesecakes.
Ash Baber
TikTok @ashbaber · Instagram @ash_baber
This creator shares videos of themselves baking a variety of desserts. Their content features recipes for cakes, brownies, cookies, and other sweet treats. Many of the recipes are inspired by other bakers and creators. The creator also provides links to their written recipes on their website.
Matt Adlard
TikTok @mattadlard · Instagram @mattadlard
This creator shares videos about baking and pastry. They explain the science behind various recipes, such as choux pastry, crème brûlée, and meringue desserts. The creator also demonstrates how to make specific bakes like donuts, cookies, cakes, and tarts, often referencing their book 'The Science of Baking'. They also feature collaborations with other chefs and bakers.
littleblogofvegan
TikTok @littleblogofvegan
This creator posts videos about vegan baking recipes. They demonstrate how to make various desserts such as cheesecakes, brownies, cookies, and cakes. Many of their recipes are no-bake and focus on seasonal themes like Halloween and Christmas.
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