What kind of content does Odd Muse make?
Odd Muse crafts visually appealing content for fashion brands, focusing on seasonal collections across TikTok and Instagram. Their videos offer valuable styling demonstrations, behind-the-scenes peeks at campaign shoots, and exciting previews of new arrivals. With an emphasis on feminine tailoring, capsule wardrobe staples, and chic pieces like tweed jackets and mini dresses, Odd Muse inspires followers and effectively promotes new apparel.
Are you a brand that’s partnered with Odd Muse?
Verify your partnership
Who is Odd Muse’s audience?
Odd Muse's audience is likely comprised of fashion-conscious individuals seeking style inspiration and wardrobe curation advice. Their intent signals suggest they are actively looking for outfit ideas, shopping recommendations, and insights into apparel trends. While Odd Muse's TikTok engagement (0.09% ER) is significantly below benchmark, their Instagram performance (1.28% ER) is closer to the platform average, indicating a potentially more engaged and receptive audience there. This suggests a focus on Instagram content for higher-quality interactions and potential conversion opportunities.
Which creators are similar to Odd Muse?
If you're looking for creators like this, you'll find them perfect for audiences interested in curated fashion, styling tips, and building a versatile wardrobe.
Jessie Jolles
Instagram @jessiejolles
The creator posts videos showcasing fashion and styling, often featuring unique and eye-catching outfits. They explore different aesthetics, from glamorous looks to more casual styles, and frequently highlight specific clothing items or brands. The content also includes discussions about personal finance and money mindset, as well as shopping experiences and gift ideas.
Lola Rose
TikTok @lolarosetok2 · Instagram @lolaroseuk
Creator posts fashion-focused videos centred on outfits and styling. The content frequently features outfit ideas and try-ons, with captions referencing brands such as Skims, Allure The Brand, and Oh Polly, as well as items like green dresses and casual dinner-date looks. Captions suggest shopping content, hauls, and how to pair garments for different occasions, from dinners with a view to girly outfits. While some lines in transcripts hint at music or performance elements, the overall emphasis is on clothing, styling choices and wardrobe items.
Monika Wilczynska
Instagram @elairecreates
The creator posts content primarily focused on their work within the fashion industry. Their videos frequently document them walking for various designers and brands at fashion shows. These events often include major occasions like London Fashion Week, where they present a range of clothing designs. Additionally, they share behind-the-scenes footage from photoshoots, showcasing the process of fashion content creation. The content regularly features collaborations with specific designers and highlights their collections.
Frequently asked questions
Sign in to view Odd Muse's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Odd Muse today
You can use Nutcake’s agentic tools for free. Sign up today to work with Odd Muse on your creator campaign.