What kind of content does Nikki Makeup make?
Nikki Makeup crafts engaging video content across TikTok and Instagram, specializing in detailed makeup tutorials and skincare routines. Her posts offer a deep dive into cosmetic products, showcasing everything from natural looks to full glam transformations with expert application tips. Beyond makeup, Nikki also shares curated fragrance recommendations, providing a holistic approach to beauty.
Are you a brand that’s partnered with Nikki Makeup?
Verify your partnership
Who is Nikki Makeup’s audience?
Nikki Makeup's audience is likely composed of beauty enthusiasts in the UK, actively seeking practical makeup tutorials, skincare advice, and product recommendations. Their high engagement rates, particularly on TikTok (12.42% ER, significantly above benchmark), indicate a highly receptive and interactive community. This suggests strong potential for brand partnerships focused on cosmetic products and fragrances, as followers demonstrate a clear intent to discover and adopt new beauty solutions. The substantial Instagram following further amplifies reach, reinforcing the audience's interest in visually driven beauty content.
Which creators are similar to Nikki Makeup?
If you're looking for creators like this creator, you'll love discovering beauty gurus who share expert makeup tutorials, skincare routines, and honest cosmetic product reviews.
Summer Botwe
TikTok @summerbotwex · Instagram @summerbotwe
This creator posts content related to makeup tutorials and reviews. They showcase different makeup products, including foundations, concealers, lipsticks, and blush. The creator also shares skincare routines and makeup tips. Additionally, they occasionally post about personal lifestyle content, such as attending concerts or maintaining long-distance friendships.
Lauras Pen
Instagram @lauras_pen
This creator posts beauty content, focusing on makeup tutorials and product reviews. They often feature lip products, eyeshadow palettes, and mascaras, showcasing various looks from everyday wear to more glamorous styles. The creator also discusses skincare, reviewing products aimed at calming and hydrating the skin. They share personal reflections on confidence and self-acceptance within their content.
Jesse Rose
TikTok @jesserosesings · Instagram @jesserosesings
The creator makes beauty videos about skincare, makeup and fragrance. They do unboxings, product reviews, empties, and routine videos, showing how products look and work. They test items like mascara, sunscreen, cleansers and perfumes, talking about packaging and scents. They often share PR boxes and discount codes in captions, and sometimes do ASMR restocking videos.
Frequently asked questions
Sign in to view Nikki Makeup's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Nikki Makeup today
You can use Nutcake’s agentic tools for free. Sign up today to work with Nikki Makeup on your creator campaign.