What kind of content does Mr B make?
Mr B crafts engaging fitness content on Instagram, specializing in detailed gym workouts and muscle training demonstrations. He guides followers through exercises for specific muscle groups like legs and back, often incorporating his unique "slow jams training" method that uses R&B music to enhance tempo and form. Beyond workouts, Mr B shares valuable nutrition tips and motivational insights, drawing from his personal fitness journey to inspire consistent effort.
Are you a brand that’s partnered with Mr B?
Verify your partnershipWho is Mr B’s audience?
Mr B's audience is likely comprised of fitness enthusiasts in Great Britain seeking practical workout routines, muscle-building advice, and motivational content. Their high engagement rate (14.62% ER on Instagram, significantly above TikTok's ~3.0%, Instagram's ~1.5%, and YouTube's ~2.0% benchmarks) indicates a highly dedicated and responsive community. This suggests strong intent signals for purchasing fitness-related products, courses, or premium content, and a high likelihood of quality engagement through comments, shares, and potential conversions.
Which creators are similar to Mr B?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking motivation, effective workout routines, and expert nutrition advice to build muscle.
Kim French
TikTok @kimfrench87_
The creator posts videos about fitness and exercise routines, often focusing on weightlifting and specific muscle groups like glutes and legs. They share workout plans, form tips for exercises such as Romanian deadlifts and hip thrusts, and showcase different equipment like dumbbells and cable machines. The content also includes announcements about fitness gear and app launches.
Phil Mak
TikTok @plansbuiltdifferent · Instagram @plansbuiltdifferent
The creator makes videos focused on fitness and workout routines, often sharing motivational messages. They include discussions about gym exercises, personal progress, and training strategies. Some content features commentary on life challenges and perseverance, along with snippets of music or artistic expressions.
CoachedByIzz
Instagram @izzielusted.pt
This creator shares content primarily focused on strength training, with an emphasis on glute, leg, and shoulder workouts. They demonstrate various exercises, detailing proper form and how to effectively engage specific muscle groups. The content also covers workout routines, training splits, and strategies for progression. Additionally, the creator provides advice on nutrition, focusing on balanced meals and reducing excessive snacking. They also share aspects of their fitness lifestyle, including gym experiences and fitness-related travel.
Frequently asked questions
Sign in to view Mr B's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Mr B today
You can use Nutcake’s agentic tools for free. Sign up today to work with Mr B on your creator campaign.