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Muireann O'Connell

This creator shares content related to book reviews, offering insights into thrillers and dramas with compelling narratives. They also post fashion content, showcasing outfit choices for both work and casual occasions, often featuring high street brands. Additionally, the creator shares beauty and skincare routines, discussing treatments like Botox and product recommendations. Gardening tips and occasional lifestyle content are also part of their posts.

Where to find Muireann O'Connell

Instagram ·muireann.o
Followers190K
Avg views95K
Engagement1.3%
Sourced from public data

Stats updated May 2026 · Stats don't look quite right?

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What kind of content does Muireann O'Connell make?

Muireann O'Connell offers a curated blend of lifestyle content across Instagram, focusing on insightful book reviews, particularly within the thriller and drama genres. Her feed also features accessible fashion, showcasing stylish workwear and casual looks, often highlighting high-street finds. Beyond style, Muireann delves into beauty and skincare, sharing routines and product insights, alongside practical gardening tips.

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The pacing! Such a Nice Girl! Such an Amazing Job @andreamaraauthor @penguinbooksireland @bantambooksuk 

Any book suggestions for people this summer? Leave a comment below!
Morning! Green or black shoe?

Work outfit: 
Jumper/cardigan: @seagreen.ie 
Leathers: @mango
Green shoes: last year @nakdfashion 

Life outfit: 
Trench: @trionadesign 
Jumper: @marksandspencerireland 
Jeans: old @citizensofhumanity @seagreen.ie 
Bag: old @marcjacobs
Hello! Product list added. 

The lighting changed in this video from a bright room with ring-light to a dark room and essentially a lamp so that’s why the tones are all over the place. 

Dress: @rixo @officialbrownthomas 
Bag & shoes: @riverisland

Hair protector: @hairbysammcknight multitask spray 
@dyson_ie Corrale 
Defrizz cream: @hairbysammcknight 
Brush: @thebellebrush This is a little one with rubber prongs. It was recommended by @theskinnerd because my hair is full Kelly Clarkson and constantly trying to breakaway. I do think it’s helping

@pocobeautyofficial universal glow
@narsissist light reflecting in Vienna added to @charlottetilbury airbrush flawless foundation in 4
@narsissist radiant creamy concealer in crème brûlée 
@sculptedbyaimee velvet veil
@browaidofficial masterstroke browsed trio & @browaidofficial pencil duo
@hildunbeauty naked diamonds eyeshadow palette
@hildunbeauty eyeliner in copper glow 
@rimmellondon mega lift mascara
@sculptedbyaimee cream blush in pink supreme and plum with some @sculptedbyaimee cream bronze underneath. This are *chefs kiss*

@hildunbeauty lipliner in grace with about 5 lipsticks until I got a shade I liked. 

Love a @sarahkearymakeup brush and a @bareminerals 

It’s a lot. It had to stay on and the Mitchum doesn’t cut it on a night like this.
The amazing @helensteelefash made me a dress for the @vip.magazine style awards. It’s one of her artworks on silk. Then @the_seamstress_by_cora managed to bone the silk. These women 😍😍

@normajeanhair I see more than my mother at this stage. She is a genius and her blow dries last for DAYS

@michelle_field_makeup You could not have more fun with a woman trying not to poke you in the eye as you keep moving and wrecking her head. She’s amazing. 

Thanks so much to @luykxbianca @patrickktv @rebeccabradyy and all at VIP for such a great night. 

You must be sick of all the videos at this stage. I’m very late to it

Who is Muireann O'Connell’s audience?

Muireann O'Connell's audience is likely comprised of individuals interested in lifestyle content, with a strong leaning towards fashion, beauty, and skincare, complemented by an appreciation for literature and gardening. Their engagement rate of 1.32% on Instagram, while slightly below the platform benchmark of 1.5%, suggests a consistent but not exceptionally active following. Intent signals point towards consumers seeking product recommendations and lifestyle inspiration, indicating potential for affiliate marketing and sponsored content. The audience appears receptive to curated content across diverse lifestyle verticals.

Which creators are similar to Muireann O'Connell?

If you're looking for creators like this creator, you'll find a perfect match for those seeking honest book reviews, style inspiration, and effective beauty and gardening tips.

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