What kind of content does Rachel make?
Rachel offers a relatable and authentic look into her life on TikTok. She shares honest reviews of beauty products, from makeup to skincare, and opens up about her experiences as a parent and her pregnancy journey. Beyond personal lifestyle, Rachel also delves into practical advice on personal finance and shares her latest book recommendations, creating a well-rounded and engaging space for her audience.
Are you a brand that’s partnered with Rachel?
Verify your partnership
Who is Rachel’s audience?
Rachel's audience is likely comprised of individuals interested in a holistic approach to modern living, encompassing personal development, family life, and financial well-being. Their intent signals suggest they are seeking practical advice, relatable experiences, and product recommendations across beauty, lifestyle, and parenting categories, with a secondary interest in literature. Rachel's TikTok engagement rate of 4.07% significantly outperforms industry benchmarks (TikTok ~3.0%), indicating a highly receptive and actively engaged community. This suggests strong potential for driving conversions and fostering brand loyalty within her follower base.
Which creators are similar to Rachel?
If you're looking for creators like this creator, you'll find inspiration for a balanced life covering beauty, parenting, personal finance, and great book recommendations.
Aims
TikTok @aimeegardiner570
The creator posts videos about skincare products, sharing reviews and details about their benefits, such as mess-free removal and hydration boosting ingredients. They also share motivational content, often encouraging self-care and supporting other women. Seasonal and family-focused content is also featured, including reflections on personal growth and gratitude.
Lizzierowland
TikTok @lizzierowland1
This creator shares daily life vlogs, often focusing on motherhood and family activities. They also post content related to home organisation, shopping trips to stores like B&M, and personal routines such as 'get ready with me' videos. The creator sometimes shares unboxing videos and discusses products they enjoy, including beauty and wellness items.
Sarah Mum to Louis
TikTok @mum2louis01
This creator shares content related to parenting and lifestyle. They often post about products that are useful for mothers, such as makeup, toys, and clothing. The creator also shares recommendations for planners and diaries aimed at improving organisation and mindset. Many of their videos feature items available through TikTok Shop.
Frequently asked questions
Sign in to view Rachel's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Rachel today
You can use Nutcake’s agentic tools for free. Sign up today to work with Rachel on your creator campaign.