LAUREN

What kind of content does LAUREN make?

LAUREN offers a vibrant lifestyle mix on Instagram, focusing on her fitness journey with gym selfies and Pilates routines, alongside in-depth hair care tips covering various hair types and styling. She also shares her experiences with beauty products, travel adventures, and event highlights, creating an engaging and aspirational feed.

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Content categories

Beauty

Family

Fashion

Fitness

Food

Lifestyle

Parenting

Travel

Wellbeing

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Decided to take you BTS on the #gymselfie today 😅

Some days point and snap 📸 other days full photo shoot 🤭

Are you team #postworkoutselfie?

Wearing @oneractive & @sweatybetty

#fitlife #pilates #strengthtraining

Getting ready on the go for the most special Black History Month event ☺️

GRWM, Black women, women owned brands, women supporting women, fitness event, London events, building community

Why you should (probably!) be taking collagen:

🦴 For your bones & joints: this is actually why I started taking it!

Over 18 months ago I was complaining to my gym baes @adventures.of.mox , @stayy.funnyy & @karinajcroyston about how much my knees would hurt. After about a week of 1 serving daily, I felt a *lot* less achey! I’ve been locked in ever since 🔒

Prior to this I’d mostly heard about taking collagen for aesthetic reasons but collagen is a major component of cartilage and bone structure so can contribute to healthy bones & joints.

💅🏾 For your skin, hair & nails:
 Collagen is also included in lots of skin, hair and nail supplements, helping to make your hair & nails less prone to breakage and more resilient as well as being believed to help reduce wrinkles, improve skin elasticity, and increase hydration. This was important to me as my nails were breaking a lot after my favourite multivitamin gummy got discontinued 🥲
 💪🏾 For muscle mass & strength:
 Collagen is a protein (the most abundant one in your body in fact) so it boosts your overall intake! I’m sure you don’t need me to tell you why you should be trying to consume more protein.   ‼️ Of course, it’s not a miracle cure - supplements can help but they’re not a magic solution for all skin and joint problems… you should be taking them in support of a balanced diet.   There’s also tons of debate on which type of collagen supplement (powder, capsules, etc.) and whether it’s hydrolysed, for example, is best absorbed by the body.   Overall I’ve definitely felt the benefits of taking a powdered collagen supplement and will probably continue taking it!

Thanks @elavatesuperfoods for sending me this to try 🫶🏾

This collagen is different to the one I’ve been taking, in that it’s a blend (usually I take @wellgard pure collagen - let me know if you’re interested in the differences)

I’ll definitely keep you updated on how I get on with this one.

Who is LAUREN’s audience?

LAUREN's audience is likely comprised of individuals interested in aspirational lifestyle content, with a strong focus on personal care and travel. Their high Instagram engagement rate (12.02% ER) significantly surpasses benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly receptive and active community. This suggests strong intent signals for product recommendations within fitness, beauty, and travel, and a high potential for quality engagement and conversion on Nutcake.

Which creators are similar to LAUREN?

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