What kind of content does Luke Newnes make?
Luke Newnes brings a wealth of practical gardening expertise to Instagram and TikTok. He offers a vibrant showcase of plant life, from detailed dives into roses, dahlias, and hydrangeas to insights on trees and shrubs. Brands will appreciate his engaging approach to garden projects, renovations, and essential maintenance tips, all delivered with an accessible and informative tone.
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Who is Luke Newnes’s audience?
Luke Newnes' audience is likely comprised of UK-based gardening enthusiasts, ranging from novice plant parents to experienced gardeners seeking inspiration for projects and specific plant care, particularly roses. Their intent signals are strong, evidenced by exceptionally high engagement rates on both Instagram (14.94%, significantly above the 1.5% benchmark) and TikTok (5.42%, well above the 3.0% benchmark). This indicates a highly dedicated and responsive community eager for Luke's content, suggesting excellent potential for brand partnerships and product integration.
Which creators are similar to Luke Newnes?
If you're looking for creators like this creator, they're perfect for anyone passionate about cultivating beautiful gardens, tackling DIY plant projects, and growing stunning roses.
Michelle
TikTok @floriansbotanical · Instagram @floriansbotanical
This creator posts videos about gardening and flower growing. They share tips on planting bulbs, sowing seeds, and preparing dahlias for the growing season. The creator also showcases floral arrangements and discusses seasonal flowers like tulips and narcissi. Their content often features advice on achieving a productive cutting garden and creating naturalistic displays.
Cara Addison
Instagram @gardening.with.cara
This creator shares gardening tips and advice, focusing on practical techniques such as seed saving and preparing soil. They document their own gardening experiences, including successes and challenges, such as issues with new garden borders and container planting. The creator also occasionally shares makeup tutorials, specifically eye looks, and comments on current events like the football World Cup.
Amy Barclay
Instagram @amys_homelife_
This creator posts videos about home interiors and garden design. They showcase different rooms in their house, focusing on styling with furniture and decor. The creator also shares content about their garden, including planting tips, seasonal displays, and the maintenance of their silver birch trees. Some videos feature collaborations with home and garden brands.
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