What kind of content does Esther make?
Esther shares her culinary adventures across Instagram, showcasing a love for healthy recipe adaptations and satisfying mukbangs featuring everything from dumplings to chicken feet. Her feed offers a delightful blend of daily meal inspiration, honest food reviews, and even a touch of original music and beauty tutorials. Brands looking to connect with an audience interested in food, wellness, and lifestyle will find Esther's engaging and diverse content a perfect fit.
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Who is Esther’s audience?
Esther's audience is likely comprised of individuals interested in accessible, healthy meal ideas and relatable food content. Their intent signals suggest a desire for practical recipe inspiration, honest food reviews, and a peek into daily eating habits. With an impressive Instagram engagement rate of 3.12%, significantly above the platform benchmark of 1.5%, Esther's followers demonstrate high quality engagement and a strong connection to her content, indicating a receptive audience for potential brand partnerships.
Which creators are similar to Esther?
If you're looking for creators like this creator, you'll love daily doses of delicious recipes, satisfying mukbangs, and honest food reviews for healthy eaters.
Kim and Liz
Instagram @kimlizasmr
This creator often posts videos about trying different foods and drinks. They share experiences tasting various desserts, including ice cream cakes and elaborate pastries, as well as savoury dishes like seafood boils and Hawaiian chicken. The creator also experiments with making slime and trying unique or unusual candies.
Chloe Rose
TikTok @chloeroseofcl · Instagram @chloeroseofcl
This creator shares videos of their daily life, including cooking and meal preparation. They often document 'dish up dinner' videos, showcasing homemade meals and recipes like seafood buldak noodles and cheese sweet potato. The creator also posts content related to personal grooming, such as skincare routines and makeup application, alongside sharing experiences like visiting a coffee shop with dogs and getting dental work done. Other videos feature trying takeaway orders and celebrating occasions like pancake day and Valentine's Day.
Troy Cicotte
Instagram @troycicotte
This creator shares videos about various food creations and culinary experiments, including unique takes on fast food items and homemade meals. They also post content related to fashion, often showcasing outfits for different occasions and discussing personal style. Additionally, the creator documents lifestyle activities such as fitness routines, travelling, and everyday experiences.
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