What kind of content does lily make?
Lily offers a vibrant look into student life, blending relatable university vlogs with honest skincare and beauty reviews. On TikTok, she shares popular brands like Rhode and Byoma through engaging unboxing videos and "get ready with me" content. Her profile also features outfit checks and self-care moments, creating an authentic and aspirational space for her audience.
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Who is lily’s audience?
Lily's audience is likely composed of young adults, primarily students, interested in relatable lifestyle content, skincare, and beauty. Their high engagement rate (10.75% ER on TikTok, significantly above benchmark averages of 1.5-3.0%) signals strong intent to interact with her content, suggesting they value her authentic GRWMs and university vlogs. This engaged community is ripe for authentic product recommendations and brand partnerships within the beauty and student lifestyle sectors.
Which creators are similar to lily?
If you're looking for creators like Lily, you'll love content creators who share authentic student life, honest skincare reviews, and relatable GRWMs and university vlogs.
@glow.flame
TikTok @glow.flame
This creator shares videos about beauty and personal care products. They frequently review makeup items, such as highlighters, blush, and lip treatments, often featuring brands like Dior and Rhode. The creator also posts about skincare, hair care products, and fashion, including pyjamas and slippers. Additionally, they share content related to student life, such as acquiring a projector for their accommodation.
Karyn Kirkbride
TikTok @karynkirkbridee
This creator posts content about their morning routines and skincare. They also share aesthetic videos featuring seasonal elements like falling leaves. The creator often showcases products they use, particularly from the brand rhode, and discusses their skincare preferences.
Ella-Mae Rennison
TikTok @ellamaerennison_
The creator posts videos about skincare routines, featuring products like retinol serums and hydrating creams. They also share content related to makeup, including testing new foundations and lip oils. Other topics include hair care, nail art, and unboxing luxury accessories. The creator also shares snippets of their daily life and personal routines.
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