What kind of content does Latya make?
Latya transforms everyday trainers into wearable art, specializing in custom Air Force 1s. Their signature 'blackout' designs offer a sleek, monochromatic aesthetic, while other creations feature striking half-and-half colourways and eye-catching glow-in-the-dark elements. Beyond repainting, Latya also brings requested designs to life and restores luxury items like Gucci slides, showcasing a versatile approach to footwear customisation.
Are you a brand that’s partnered with Latya?
Verify your partnershipWho is Latya’s audience?
Latya's audience is likely comprised of fashion-forward individuals, particularly those interested in streetwear and personalized style, with a strong leaning towards sneaker culture. Their intent signals are high, as evidenced by the exceptional engagement rates on both TikTok (6.12%) and Instagram (9.12%), significantly outperforming industry benchmarks (TikTok ~3.0%, Instagram ~1.5%). This suggests a highly dedicated and interactive community actively seeking inspiration and potentially ready to purchase custom creations. The quality of engagement is therefore excellent, indicating strong potential for brand collaborations and direct sales.
Which creators are similar to Latya?
If you're looking for creators like this, target sneakerheads and fashion enthusiasts who appreciate unique, personalized footwear and bold design statements.
Cam Createz
TikTok @cam.createz · Instagram @cam.createz
This creator makes videos about customising trainers and other clothing items. They paint designs inspired by anime characters like Luffy and Goku, as well as sports stars such as Michael Jordan and Kobe Bryant. The creator also produces content showcasing personalised designs for football boots and running shoes. Their videos often feature an ASMR element and show the step-by-step process of their artwork.
Jessy Law
TikTok @_jessylaw · Instagram @jessylaw
This creator shares fashion and streetwear content. They frequently showcase new trainers, including specific models like Air Force 1s and Jordans, often styling them in different outfits. The creator also posts about other clothing items such as boots and denim, sometimes featuring collaborations or sponsored posts. They document their personal style and daily outfits, often sharing these looks with their followers.
Custom For You
Instagram @customforyou.__
This creator designs and hand-paints custom footwear, transforming ordinary shoes into unique pieces of art. Their work includes designs inspired by popular culture, such as Stranger Things, Soul Eater, and the musical Wicked. They also create personalised designs based on client requests, featuring themes like princesses, flowers, and even boxing rings. The creator showcases their process, from initial sketches to the finished product, often highlighting vibrant colours and intricate details.
Frequently asked questions
Sign in to view Latya's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Latya today
You can use Nutcake’s agentic tools for free. Sign up today to work with Latya on your creator campaign.