What kind of content does Kelly make?
Kelly offers a delightful blend of bookish adventures and mindful living. On Instagram, she shares exciting book hauls from sales, serene nature walks, and the satisfying process of decluttering and reselling toys. Her content also captures the joy of travel, from charming weekend getaways to vibrant festival experiences, offering brands a glimpse into a life filled with discovery and curated finds.
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Who is Kelly’s audience?
Kelly's audience likely consists of individuals interested in lifestyle optimization, sustainable living, and aspirational content. Their intent signals are strong, as evidenced by the high engagement rate of 17.26% on Instagram, significantly outperforming benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly dedicated and responsive community eager for content related to book hauls, nature, decluttering, reselling, and travel. Nutcake can expect high-quality engagement from this audience, with potential for strong conversion on relevant product or service offerings.
Which creators are similar to Kelly?
If you're looking for creators like this creator, you'll love discovering new book hauls, nature walks, decluttering tips, reselling finds, and travel inspiration.
Kate
TikTok @allmypeachesareruined · Instagram @allmypeachesareruined
This creator posts videos about their life and interests. They share content related to the changing seasons, particularly autumn, and often feature books, outfits, and vlogs from different cities like London, Edinburgh, and Paris. They also share hauls of items they have purchased and express appreciation for things like vintage aesthetics and specific media, such as Gilmore Girls and Pretty Little Liars.
My Little Edinburgh
TikTok @mylittleedinburgh · Instagram @mylittleedinburgh
This creator shares content about their life in Edinburgh, including visits to local bookshops, cafes, and scenic spots. They often document walks through the city, especially on rainy days, and explore local art and events. Their videos also feature outfit inspiration and their experiences attending theatre shows and themed events like a 'Friends' musical parody and 'The Traitors' immersive game.
Adcro
TikTok @adcro · Instagram @Adcro_from_Tiktok
This creator shares videos about their experiences visiting different places in the UK and Ireland, including theme parks and markets. They also review food establishments and try new food items. Additionally, they post about personal anecdotes, cinema screenings, and occasionally comment on social media trends.
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