What kind of content does Kate Beavis make?
Kate Beavis offers a refreshing perspective on aging, challenging ageism with candid discussions about perimenopause and menopause on TikTok and Instagram. Her content blends personal experience with practical advice, while her love for vintage fashion and retro style adds a unique flair to her lifestyle tips, including mocktail recipes and meal prep. Brands seeking to connect with an engaged audience interested in empowerment, wellness, and timeless style will find a valuable partner in Kate.
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Who is Kate Beavis’s audience?
Kate Beavis's audience is likely comprised of women in the UK, aged 40+, actively seeking advice and inspiration around aging, perimenopause/menopause, and embracing vintage fashion. Their high engagement rates (TikTok 7.38%, Instagram 6.36%) significantly exceed platform benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and invested community. This audience signals strong intent to consume content related to lifestyle tips and ageism awareness, suggesting opportunities for brands focused on wellness, fashion, and empowerment for mature women.
Which creators are similar to Kate Beavis?
If you're looking for creators like this creator, you'll find them sharing empowering advice on aging gracefully, navigating perimenopause and menopause, and celebrating vintage fashion and lifestyle.
Julia
Instagram @improbablywearingyourclothes
This creator shares content about their experiences with beauty events, including makeup try-ons and learning about cruelty-free and sustainable products. They also post about fashion, often highlighting second-hand and pre-loved clothing finds, as well as stylish accessories like handbags. Additionally, the creator shares their passion for yoga and wellness, documenting retreats and outdoor sessions. Their posts also feature occasional glimpses of their family and dog, as well as visits to local events and attractions.
Emma Vexed
TikTok @emvexed · Instagram @emvexed
This creator shares fashion and lifestyle content. They often showcase clothing hauls and outfit ideas, featuring brands like Halara and Savage Bird. The creator also posts about makeup tutorials and offers reviews on various clothing items, including jeans and activewear. Additionally, they share snippets of their daily life, such as attending lunches and discussing personal topics.
Sharee Hannon
Instagram @in_my_size_and_in_the_sale
This creator posts videos about fashion, focusing on high street and midsize fashion for those over 40. They share outfit inspiration, including recent purchases and sale finds from various retailers. The creator also occasionally shares personal lifestyle content, such as short getaways and cafe visits.
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