What kind of content does James Makes Thing make?
James Makes Thing crafts beautiful, hand-dyed yarns and shares their knitting process across Instagram. Their feed features stunning skeins in unique colorways, alongside finished pieces like cozy sweaters and intricate socks. Brands will appreciate James's dedication to the fiber arts, evident in their festival participation and collaborations within the crafting community.
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Verify your partnershipWho is James Makes Thing’s audience?
James Makes Thing's audience is likely comprised of passionate fiber arts enthusiasts, primarily interested in knitting and handmade crafts, with a strong presence in Great Britain. Their high Instagram engagement rate of 23.14% significantly surpasses industry benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and interactive community. This suggests viewers are actively seeking inspiration, tutorials, and product recommendations within the yarn and crafting space, presenting a valuable opportunity for brands targeting this niche.
Which creators are similar to James Makes Thing?
If you're looking for creators like this creator, you'll find them perfect for anyone passionate about handmade yarn crafts and the satisfying art of knitting.
Laylas Wolf
Instagram @laylaswolf
This creator makes videos about their crafting projects, primarily knitting and crochet. They often share their progress on colourful shawls, blankets, and garments, sometimes using hand-dyed yarns. The creator also posts about their pets, including a dog and a rat, and their children, often celebrating their birthdays. They sometimes share personal reflections alongside their crafting updates, such as commemorating the loss of a pet.
Stitch by Fay
Instagram @stitchbyfay
This creator shares tutorials and tips on how to crochet various amigurumi items. They explain techniques such as making a magic ring and adding embellishments like yarn knots. The creator also promotes their crochet patterns, including those for beginners and no-sew projects. They have also published a book focused on crocheting amigurumi and offer advice for those looking to start or grow a crochet business.
Phoebe Jones
TikTok @madeweavelove · Instagram @madeweavelove
This creator makes videos about the process of spinning yarn from various fibres, including wool, silk, and sometimes unusual additions like wool treated to resemble human hair. They demonstrate techniques such as blending fibres with a drum carder and spinning yarn on a wheel, explaining the steps involved. The content showcases the creation of unique, textured 'art yarns' and finished woven items like bookmarks and scarves. They also discuss their creative process and collaborations with craft brands.
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