What kind of content does How Farms Work make?
"How Farms Work" offers an authentic, behind-the-scenes look at the realities of modern agriculture. Through engaging videos on YouTube and Instagram, they showcase everything from intricate livestock management and the operation of heavy machinery to the satisfying rhythm of daily farm tasks like spreading fertilizer. Beyond the fields, viewers also get a glimpse into farmhouse renovations and the creator's travels, providing a well-rounded perspective on rural life and the dedication required to run a working farm.
Are you a brand that’s partnered with How Farms Work?
Verify your partnershipWho is How Farms Work’s audience?
"How Farms Work" likely attracts an audience interested in practical, real-world applications of agriculture and machinery. Their high Instagram engagement rate (14.39% ER) significantly surpasses benchmarks across platforms like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%), indicating a highly dedicated and interactive community. This suggests viewers are actively seeking detailed insights, potentially for educational purposes, hobbyist interest, or even professional development within the agricultural sector. The creator's content resonates deeply, driving strong community participation and brand loyalty.
Which creators are similar to How Farms Work?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in the practical realities of agriculture, from livestock care to the powerful machinery that shapes modern farming.
Collins Country
Instagram @collinscountry
This creator shares videos about managing and improving their homestead. They document projects such as repairing farm equipment, planting flowers and vegetables, and tending to their animals, including pigs and chickens. The content also features updates on land management, like clearing overgrown areas and cleaning out a pond. Additionally, they share gardening tips, such as how to harden off plants and use hay as mulch.
Olly Harrison
Instagram @agricontract_ollyblogs
This creator posts videos about farming, agricultural economics, and rural life. The content includes discussions on the economic value of agriculture, the technical aspects of farming equipment like tractor tyres, and the cultivation of crops such as potatoes. The creator also shares insights into initiatives supporting small farmers and rural tourism, as well as commentary on political figures and events impacting the agricultural sector. Additionally, there are videos documenting experiences at farming events and featuring various farm animals.
Pro Horizon
TikTok @prohorizon · Instagram @prohorizon
This creator posts videos about agricultural machinery and farming practices. The content often features tractors from various brands like John Deere, Massey Ferguson, and Kubota, engaging in tasks such as ploughing and destoning fields. Several videos showcase participation in ploughing matches, highlighting different types of ploughs and tractors, including vintage models and working horses. The creator also shows machinery preparing fields for specific crops like carrots, parsnips, and maize, and demonstrates techniques like digestate injection.
Frequently asked questions
Sign in to view How Farms Work's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with How Farms Work today
You can use Nutcake’s agentic tools for free. Sign up today to work with How Farms Work on your creator campaign.