What kind of content does Hannah Gillies make?
Hannah Gillies offers inspiring home decor inspiration with a focus on creating a cosy, lived-in feel. On Instagram, she shares practical tips for sourcing unique vintage finds, particularly from platforms like eBay, and documents her own home improvement projects, from painting walls to selecting furniture. Her content beautifully captures the charm of a Scottish home, often highlighting life on the Isle of Skye and her flourishing garden.
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Who is Hannah Gillies’s audience?
Hannah Gillies' audience is likely comprised of individuals interested in creating warm, inviting living spaces, with a particular appreciation for vintage aesthetics and home gardening. Their intent signals are strong, as evidenced by her Instagram engagement rate of 3.26%, which significantly outperforms the benchmark (1.5%). This suggests a highly engaged community that actively interacts with her content, indicating a high quality of engagement and potential for strong conversion on relevant home decor, vintage, or gardening-related offerings.
Which creators are similar to Hannah Gillies?
If you're looking for creators like this, you'll love those who share beautiful vintage home decor, cozy living tips, and a passion for Scottish gardens.
machomeproject
Instagram @mac.home.project
This creator shares content focused on home interior design and renovation projects. They showcase how to create spaces like en-suite bathrooms and design various rooms, often highlighting elements such as tiles and fittings. The videos also feature cosy home living, including the use of wood-burning stoves and seasonal decorating ideas for events like Christmas. Additionally, the creator posts about their travel experiences and holidays.
Kirsten Read
Instagram @fortheloveofhaus
This creator specialises in interior design and home styling, showcasing various projects from bespoke joinery for hidden utility spaces to elegant room transformations. Content often features festive and seasonal decor, including Christmas tree decorating, elaborate fireplace installations, and creative tablescape ideas. They frequently collaborate with florists and other craftspeople to achieve specific design aesthetics. The creator also provides practical tips for home styling and decorating, often with a focus on personal touches and sustainable elements.
Anna
TikTok @Huddshome_18 · Instagram @huddshome_18
This creator focuses on home styling, sharing tips on how to create a calm and cosy atmosphere. They often showcase neutral interiors and simple decor pieces that enhance everyday living spaces. Content includes styling shelves, upgrading hallways, and creating comfortable reading nooks. They also share occasional lifestyle content, such as unboxing beauty boxes and enjoying alcohol-free drinks, blending personal routines with home aesthetics.
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