What kind of content does Jeff Thorman make?
Jeff Thorman offers expert guidance on a wide range of home improvement and building projects. On Instagram, he shares detailed tutorials for tasks like installing LVP and carpet flooring, building and repairing decks, and even tackling spray foam insulation and drywall patching. His content is geared towards achieving professional results, making it an ideal platform for brands looking to showcase their tools and materials in practical, DIY settings.
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Who is Jeff Thorman’s audience?
Jeff Thorman's audience is likely comprised of homeowners and DIY enthusiasts actively seeking practical guidance for home improvement projects. Their intent signals are strong, indicated by high engagement on tutorials and building project content. With an Instagram engagement rate of 1.55%, Jeff is performing at the benchmark for the platform, suggesting a receptive and actively participating follower base. This audience is primed for sponsored content related to tools, materials, and services that directly support their renovation goals.
Which creators are similar to Jeff Thorman?
If you're looking for creators like this creator, you'll find inspiration and guidance for your next home improvement or DIY building project, especially flooring installations.
Josh Parker
TikTok @midlands_designs · Instagram @midlands_designs
The creator specializes in producing content related to floor installation and renovation. They document and share step-by-step processes for fitting various types of flooring, including LVT herringbone patterns and microcement finishes. The creator also discusses tool usage and provides tips for preventing tool theft, often sharing personal experiences and customer projects. Additionally, they engage with their audience to gather opinions and advice on professional tools and techniques.
Craig Ratty Humphreys
TikTok @highworthpavingservices
This creator posts videos about DIY and home improvement projects. They document the process of paving driveways, showing steps like laying edging stones and compacting the surface. The creator also includes sponsored content promoting measuring tools for such projects.
Artpentry
TikTok @artpentry · Instagram @artpentry_
This creator posts videos about various construction and home improvement projects. Content includes detailed guides on framing decks, roofs, and walls, often showcasing the use of specific tools and techniques. They also document tasks such as installing windows and performing repairs. The videos often feature progress updates on larger building projects and acknowledge the tools and brands used in the process.
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