Daria

What kind of content does Daria make?

Daria crafts engaging content on TikTok, blending a modern folk aesthetic with practical fashion advice. Her videos showcase creative styling for knitwear and winter outfits, offering viewers fresh inspiration. Beyond style, Daria shares authentic reflections on her own career transition, discussing personal growth and the journey of pursuing creative passions.

Are you a brand that’s partnered with Daria?

Verify your partnership

Content categories

Fashion

Lifestyle

Motivational

Travel

Browse all creators

They say excitement can often feel like stress in our brains, and that’s exactly how I feel today.  After a six-month (well-deserved, well-planned, well-enjoyed) break where I allowed myself to rest and work on the odd job here and there (but mostly rest and find my creativity again), I’m back in an office today.  I thoroughly enjoyed the time off — stepping back from the career ladder felt like getting some fresh air, finding myself again, and being able to slow time.  I wouldn’t be lying if I said I’m a little nervous, but also extremely excited! It’s a big role I’m stepping into, and one my teenage self would have dreamed of.  Wish me luck! Hope everyone is having a great Monday 🤍

#relatable #careerbreak #officeoutfit #firstdayofwork #lifejourney

For anyone who got a Babaà knit in their end of year sale or as a Holiday gift, here are some ideas for styling them.

I love my no. 15 in Winter Skies and, despite it being a very bright cobalt blue, I find it goes with everything in my wardrobe! Most of the time I can also wear it as a jacket, because it's sooo warm and cosy.

#slowfashion #styleinspo #modernfolk #pintereststyle #outfitideas

WARM Winter outfits because the first snow has landed in London and it's freeeezin' but also oh so pretty ❄️

The key here is layering, layering, layering and mainly not letting an inch of your skin be exposed.

What's your secret to stay warm in Winter?

#styleinspo #slowfashion #romanticfolk #pintereststyle #modernfolk

@Sézane @Boden @Le Bon Shoppe Babaa @Blundstone

This year I jumped off a cliff by leaving my very safe, very reliable (very exhausting) 9-5 job. I saved up for this moment, gave myself 6 months of pure creative freedom and did everything I enjoyed. I travelled, I created videos, I read more books than I ever did before, I started new hobbies, I found my creative energy again.   Some people may find this totally nuts, but I say the best ideas come out of the wildest moments.

In your 30s, people stop asking what you want to become…and start telling you it’s too late. Don’t believe them.

I wanted to find that spark again, and I did. I took a bet on myself. The freedom was unnerving at first, but I learned how to sit with it. I started posting on here and (still wild to me) got to collaborate with some of my favourite brands (imposter syndrome very much included). That journey led me exactly where I am now, with something exciting waiting for me in January ;)

If I hadn’t jumped off the cliff, I wouldn’t have discovered what was already in me. So if you’re seeing this, trust your gut. You’re the only one who truly knows yourself, and what you’re capable of.

#relatable #outfitsroundup #2025recap #yearlyrecap #styleinspo

Who is Daria’s audience?

Daria's audience is likely comprised of individuals interested in fashion, particularly knitwear, and those exploring personal growth or career transitions. Her exceptionally high TikTok engagement rate (13.53%) significantly surpasses industry benchmarks (e.g., TikTok ~3.0%), indicating a highly receptive and active community. This suggests strong intent signals for styling advice, product recommendations within her niche, and inspiration for personal development. The quality of engagement is demonstrably high, presenting a valuable opportunity for brands seeking to connect with a passionate and responsive audience.

Which creators are similar to Daria?

If you're looking for creators like this creator, you'll find inspiration for your own fashion journey, styling tips, and motivation for career change and personal growth.

Jenna Tropea

TikTok @jennatropea

This creator shares content focused on personal style and fashion. They discuss how understanding silhouettes can enhance outfits, particularly for those who prefer classic and simple pieces. The creator explores various outfit ideas, including seasonal looks and styling tips, often highlighting structured silhouettes and personal preferences. They also touch upon wardrobe staples, such as specific coats, jewellery, and vintage finds, linking items for viewers to shop.

Fashion

Lifestyle

Travel

Mumonthehighstreet Amy

Instagram @mumonthehighstreet

This creator focuses on fashion and personal styling, often showcasing outfits from the high street. They share tips on how to style clothes confidently and create wearable looks for everyday life. The content also includes advice on personal growth and self-care, alongside occasional posts about fitness and attending fashion events. They also promote beauty and skincare products.

Beauty

Family

Fashion

Slowfashionsoph

TikTok @slowfashionsoph

This creator shares styling tips and outfit inspiration, often focusing on colourful and second-hand fashion. They demonstrate how to rewear favourite outfits, style items for different seasons, and how to find your personal style. The creator also discusses wardrobe digitisation and mindful shopping habits, sometimes featuring items from vintage and charity shops.

Fashion

Lifestyle

Travel