What kind of content does Flik Shaw make?
Flik Shaw shares engaging content across TikTok and Instagram, focusing on her expertise in jewellery, from detailed reviews to personal insights. She also offers a candid look into family life, highlighting the joys and realities of motherhood with her toddler. Her relatable approach extends to skincare and the emotional journey of moving, all infused with a warm, humorous tone that resonates with her audience.
Are you a brand that’s partnered with Flik Shaw?
Verify your partnership
Who is Flik Shaw’s audience?
Flik Shaw's audience is likely comprised of UK-based individuals interested in relatable lifestyle content, particularly mothers and those navigating family life, with a secondary interest in beauty and personal care. Their high TikTok engagement rate (7.11%, significantly above the ~3.0% benchmark) signals a highly receptive and active community, indicating strong potential for campaign success on that platform. While Instagram engagement is below benchmark (~0.55% vs. ~1.5%), the creator's established presence suggests an opportunity to nurture this audience with tailored content or explore cross-promotional strategies.
Which creators are similar to Flik Shaw?
If you're looking for creators like this creator, you'll love relatable content on family life, motherhood, and beauty from those who don't take themselves too seriously.
Katie Sinclair
TikTok @katiesinclair816
This creator makes content that often features observational humour about marriage and family life. They also share videos discussing marketing technology and its impact on businesses. Additionally, they post about beauty products, particularly skincare, and the process of decluttering and selling items online. Some videos also include light-hearted sketches and challenges.
Lisa Baggs
TikTok @lisabxggs
This creator shares content about their daily life, including their husband and family. They often post about skincare routines, using products from brands like CeraVe and The INKEY List. The creator also showcases lifestyle items, such as hair styling tools from Shark Beauty and Amazon hauls. Additionally, they share updates about significant life events, like their 30th wedding anniversary vow renewal.
Elle Adams
TikTok @ellenextdoor · Instagram @ellenextdoor
This creator posts humorous content, often relating to relatable, everyday situations, including the realities of motherhood and toddler life. They also share content about personal experiences, beauty routines, and observations about societal trends. Some videos touch on the challenges of balancing personal identity with parenting and feature sponsored content related to beauty products.
Frequently asked questions
Sign in to view Flik Shaw's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Flik Shaw today
You can use Nutcake’s agentic tools for free. Sign up today to work with Flik Shaw on your creator campaign.