What kind of content does Estella make?
Estella offers a vibrant blend of wanderlust and style, sharing captivating travelogues from destinations like Istanbul and Rome on TikTok. Her content also dives into chic fashion, highlighting perfect summer wedding guest outfits and festive holiday nail art. Through personal experiences and lifestyle moments, Estella creates an engaging and aspirational feed for her audience.
Are you a brand that鈥檚 partnered with Estella?
Verify your partnership
Who is Estella鈥檚 audience?
Estella's audience is likely composed of individuals interested in aspirational travel, fashion trends, and curated lifestyle content, primarily from the UK. Their high TikTok engagement rate (18.58% ER, significantly above benchmark averages of ~3.0%) signals strong interest and active participation, suggesting they are not just passive viewers but are likely to comment, share, and potentially convert. This indicates a highly receptive and engaged community, ideal for brands looking to tap into a fashion-forward and travel-inspired demographic.
Which creators are similar to Estella?
If you're looking for creators like Estella, you'll find inspiration for chic travel outfits and a vibrant lifestyle perfect for your next holiday.
Tills
TikTok @nataliamoseley
This creator posts videos about their travels to various European locations, including Greece and Italy. They often feature footage from boat trips and highlight aspects of summer holidays. The creator also shares content related to events like their graduation ball and mentions gifted items they receive. Some videos include collaborations with other users.
Georgias world
TikTok @georgiablacklidge
This creator shares fashion content, often showcasing outfits for different seasons and occasions. They post videos featuring clothing hauls and styling tips, frequently mentioning brands they like. The creator also shares travel vlogs, highlighting restaurants and scenic locations. Some content includes personal moments with friends and preparations for events like weddings.
Min
TikTok @_notoverthehill_
This creator shares fashion and outfit inspiration, showcasing various clothing combinations and styles. They also post about their travel experiences, including hotel stays and holiday destinations. Additionally, the creator engages with their audience by thanking them for their support and looking forward to building the community.
Frequently asked questions
Sign in to view Estella's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Estella today
You can use Nutcake鈥檚 agentic tools for free. Sign up today to work with Estella on your creator campaign.