What kind of content does EMMA RILEY make?
EMMA RILEY crafts stunning makeup transformations, from intricate special effects to beloved cosplay characters like the Scarlet Witch. Her feed also bursts with vibrant 80s-themed costumes, channeling icons like Elton John and Freddie Mercury, alongside charming seasonal home decor that brings festive cheer. Brands will appreciate her unique blend of creative artistry and engaging visual storytelling.
Are you a brand that’s partnered with EMMA RILEY?
Verify your partnership
Who is EMMA RILEY’s audience?
Emma Riley's audience is likely composed of individuals interested in creative expression, with a strong lean towards makeup artistry, cosplay, and themed events. Their high Instagram engagement rate (9.82% ER) significantly surpasses industry benchmarks (TikTok ~3.0%, Instagram ~1.5%, YouTube ~2.0%), indicating a highly dedicated and responsive fanbase. This suggests viewers are actively seeking inspiration, tutorials, and behind-the-scenes content related to Emma's niche, making them valuable for brands seeking authentic connections within the beauty, pop culture, and event planning sectors.
Which creators are similar to EMMA RILEY?
If you're looking for creators like this creator, you'll find them perfect for brands targeting makeup enthusiasts, cosplayers, and those celebrating themed events like 80s parties or seasonal decor.
Trinity
TikTok @trinsmakeups · Instagram @trinsmakeups
This creator focuses on makeup transformations and cosplay looks. They often draw inspiration from musicals like Hamilton and The Rocky Horror Picture Show. They also create content related to TV shows such as Stranger Things. Additionally, the creator posts about makeup trends and challenges, including a Valentine's Day series featuring different makeup looks.
Faye Buchan
TikTok @fayeebuchan
This creator makes videos focusing on makeup transformations and tutorials. They have recreated looks inspired by popular culture, including characters from Avatar, The Grinch, Frankenstein, and Stranger Things. They also share skincare routines and host makeup giveaways. Some videos showcase their process of removing elaborate makeup looks, often referencing fantasy and musical themes like Wicked.
Marina Eloise
TikTok @marinaeloise · Instagram @marinaeloise
This creator specialises in makeup transformations, often recreating characters from films, TV shows, and video games. They have also posted videos demonstrating special effects makeup, such as creating wounds and 'cursed' versions of characters. Additionally, the creator shares content related to fashion, beauty, and lifestyle, including skincare routines and product reviews. They have also designed a colouring book inspired by Taylor Swift's Eras Tour.
Frequently asked questions
Sign in to view EMMA RILEY's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with EMMA RILEY today
You can use Nutcake’s agentic tools for free. Sign up today to work with EMMA RILEY on your creator campaign.