What kind of content does emer murphy make?
Emer Murphy crafts engaging content across TikTok, focusing on detailed nail care tutorials and seasonal design inspiration. She also shares her passion for coffee, offering insights into brewing methods and favorite equipment. Beyond these, Emer provides honest reviews of popular beauty tools, like the Airwrap, and explores wellness topics such as blue light glasses, even touching on practical cleaning tips.
Are you a brand that’s partnered with emer murphy?
Verify your partnership
Who is emer murphy’s audience?
Emer Murphy's audience is likely comprised of individuals interested in practical lifestyle content, with a strong emphasis on personal care and home organization. Their high TikTok engagement rate (7.68% ER, significantly above the ~3.0% benchmark) signals a highly receptive and interactive community. This suggests viewers are not just passively consuming content but are actively liking, commenting, and sharing, indicating strong brand loyalty and potential for high conversion rates on sponsored content related to nail care, beauty tools, and even home cleaning hacks.
Which creators are similar to emer murphy?
If you're looking for creators like this creator, you'll find them perfect for audiences interested in beauty, home organization, and wellness.
Emily Tia
TikTok @emilytia03
This creator posts videos featuring beauty and hair care, often showcasing styling tools like the Dyson Airwrap. They also share 'day in the life' vlogs, offering glimpses into their daily routines. Additionally, the creator includes content related to student life and personal interests such as photography with a digital camera.
Azhai Boggs
Instagram @azhaiboggs
This creator makes videos about maintaining a low-maintenance lifestyle, sharing tips on saving money and personal care routines. They demonstrate how to do their own gel nails and haircuts, and discuss hair and scalp treatments. The creator also shares fashion content, including styling mini dresses and outfit ideas, and creates content about filming and editing, such as using soft boxes for lighting and editing software for short-form videos.
kaela tavares
Instagram @kaelatavares_
This creator makes videos about beauty and skincare products, often reviewing items and sharing whether they are worth purchasing. They also feature fashion content, showcasing outfits and discussing clothing items. Additionally, the creator shares videos about hair care routines and products, demonstrating techniques and the results. Some content also focuses on home goods, such as cleaning appliances and drinkware.
Frequently asked questions
Sign in to view emer murphy's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with emer murphy today
You can use Nutcake’s agentic tools for free. Sign up today to work with emer murphy on your creator campaign.