What kind of content does EFL make?
EFL brings fans closer to the beautiful game with engaging content on TikTok and Instagram. They deliver thrilling match highlights, celebrating every goal and assist, alongside heartfelt tributes for Mother's Day. EFL also delves into the rich history and exciting future of football clubs, exploring their financial strategies and growth.
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Who is EFL’s audience?
EFL's audience is likely comprised of passionate football fans, primarily in the UK, seeking quick, engaging content like match highlights and goal compilations. Their high engagement rates on both TikTok (9.24% ER) and Instagram (7.83% ER) significantly surpass industry benchmarks (TikTok ~3.0%, Instagram ~1.5%), indicating a highly receptive and active community. This strong connection suggests a strong intent to consume and interact with football-related content, making them an attractive audience for brands looking to tap into the sports and entertainment market.
Which creators are similar to EFL?
If you're looking for creators like this, target fans who love football match highlights, incredible goals, and celebrating Mother's Day with their favorite clubs.
Ali The Presenter
TikTok @alithepresenter
This creator makes content primarily about football, including discussions on player transfers, match results, and forgotten football stars. They also share personal reflections on life, faith, and the importance of seeking advice. Some videos also touch upon popular food trends.
Jake Page
TikTok @jake2page
This creator often posts videos related to football, including discussing teams, players, and challenges. They also engage with popular TikTok trends and filters, sometimes using them to make predictions or share humorous content. Some videos reflect on personal experiences and achievements from the past year, highlighting travel and relationships. The creator also interacts with other users and public figures in their content.
Matt Lefabue
TikTok @lefabue
This creator posts content about football, primarily focusing on the Premier League. Their videos often feature match highlights, player arrivals, and fan interactions. They also share opinions on refereeing decisions and time-wasting tactics within the game. The creator covers various teams, including Arsenal, Brighton, and Everton, showcasing player performances and squad updates.
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