What kind of content does Danny Smith make?
Danny Smith offers a compelling look into the world of home renovation and property development, primarily on Instagram. Their feed highlights stunning transformations of kitchens, bathrooms, and loft conversions, with a particular expertise in showcasing diverse flooring techniques like large format tiling, marble effect, and polished concrete. Many projects are based in Cambridge, often featuring collaborations with local trades, and provide valuable insights into both residential upgrades and rental property developments.
Are you a brand that’s partnered with Danny Smith?
Verify your partnership
Who is Danny Smith’s audience?
Danny Smith's audience is likely composed of homeowners and aspiring property developers in the UK seeking practical advice and inspiration for home improvement projects. Their high engagement rate (19.95% ER on Instagram, significantly exceeding benchmarks like TikTok's ~3.0% and YouTube's ~2.0%) signals strong intent to learn, replicate, and potentially purchase products or services related to renovation. This engaged community represents a valuable opportunity for brands in the home improvement, DIY, and interior design sectors looking for a receptive and action-oriented audience.
Which creators are similar to Danny Smith?
If you're looking for creators like this creator, partner with those who excel at showcasing stunning home renovations, from flooring to full kitchen and bathroom makeovers.
the_home_boys_
TikTok @the_home_boys_
This creator shares their journey of renovating a UK cottage. They document DIY projects, including tiling bathrooms and laying terracotta floors. The content also features the transformation of a workshop into a living space and offers practical tips for home improvements. They also discuss sustainable renovation practices and upcycling furniture.
Megan
Instagram @megsathome
This creator's content focuses on home renovation and interior design projects. They document the process of transforming various spaces, including kitchens, bathrooms, guest rooms, and walk-in wardrobes, often highlighting do-it-yourself methods. The creator shares progress updates, before-and-after views, and details on design choices and decor elements. They also occasionally provide updates on wedding planning.
Aurelie Jenna
TikTok @aureliejennag
This creator shares videos about home renovation and interior design. They showcase kitchen makeovers, often featuring marble countertops and shelves, and discuss the practicalities and aesthetics of these choices. The creator also explores different room layouts and design dilemmas for various spaces within their home, seeking audience opinions on styling and furniture.
Frequently asked questions
Sign in to view Danny Smith's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Danny Smith today
You can use Nutcake’s agentic tools for free. Sign up today to work with Danny Smith on your creator campaign.