What kind of content does Chef Tyler make?
Chef Tyler brings a playful and experimental approach to the culinary world, documenting his unique food adventures across Instagram. He's known for putting unexpected twists on classic dishes, recreating viral food trends, and even crafting meals with unusual ingredients. Brands can connect with his audience through engaging content that explores everything from high-budget versus low-budget meals to fun food comparisons.
Are you a brand that’s partnered with Chef Tyler?
Verify your partnershipWho is Chef Tyler’s audience?
Chef Tyler's audience is likely composed of adventurous food enthusiasts and home cooks eager to explore novel culinary concepts and viral trends. Their intent signals are strong, indicated by a high engagement rate (ER) of 4.99% on Instagram, significantly exceeding benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly invested community that actively participates with Chef Tyler's content, indicating a strong potential for brand partnerships seeking to reach an engaged and curious demographic interested in unique food experiences and ingredient explorations.
Which creators are similar to Chef Tyler?
If you're looking for creators like this creator, you'll love exploring bold food experiments and viral trends with chefs who aren't afraid to try unusual ingredients.
Phoenix Ross
Instagram @shef_phoenix
This creator makes videos about unusual food experiments and recreations. They explore historical or banned recipes, like original root beer using sassafras root. They also focus on creating 'over the top' versions of popular dishes, such as giant chicken parmesan or 'bangers and mash on a stick'. Other experiments include making ice cream from bread, turning vegetables into spaghetti, and investigating flavour combinations in peanut butter.
Suzie Bakos
TikTok @suzie_bks · Instagram @suzie_bks
This creator produces a variety of social media content focused on culinary experiences, political commentary, and art projects. They share tutorials on making unique dishes, including detailed recipes and cooking methods, and also review a range of dining locations and menus. Additionally, they provide insights and strong opinions on current events and geopolitical issues, particularly those related to conflict zones. The creator also engages in DIY art projects, like making custom rugs, and shares personal moments such as attending workshops or family celebrations.
Dad the dish
TikTok @dadthedish · Instagram @dadthedish
This creator makes videos about food, often reviewing takeaways and creating recipes. They showcase a variety of dishes including burgers, pasta dishes, and fried foods. The creator also highlights dishes from different cuisines like Indian and Chinese. Some videos focus on creating their own versions of popular meals, while others involve trying out food from various restaurants.
Frequently asked questions
Sign in to view Chef Tyler's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Chef Tyler today
You can use Nutcake’s agentic tools for free. Sign up today to work with Chef Tyler on your creator campaign.