What kind of content does Charlotte North make?
Charlotte North shares vibrant TikToks and Instagram Reels documenting her backpacking journeys through Vietnam, with a special focus on the breathtaking Ha Giang Loop. Her content offers practical advice on routes, accommodation, and travel tips, all delivered with an adventurous and authentic tone. Beyond her travels, Charlotte also dives into the energetic world of drum and bass raves and festivals, showcasing her passion for music and unique fashion.
Are you a brand that’s partnered with Charlotte North?
Verify your partnership
Who is Charlotte North’s audience?
Charlotte North's audience is likely comprised of young adults and millennials interested in adventure travel, particularly Southeast Asia, and the electronic music scene. Their intent signals suggest a desire for authentic travel experiences and cultural immersion, as evidenced by the focus on backpacking and specific locations like the Ha Giang Loop. Engagement quality appears exceptionally high, with a TikTok ER of 18.37% significantly surpassing benchmark rates (TikTok ~3.0%), and an Instagram ER of 2.09% also exceeding its benchmark (Instagram ~1.5%). This indicates a highly engaged and receptive community, valuable for brands targeting adventurous, music-loving demographics.
Which creators are similar to Charlotte North?
If you're looking for creators like this creator, target adventurous travelers seeking authentic cultural experiences and vibrant nightlife.
Miss Ella Janee
TikTok @missellajanee · Instagram @ellajanee.x
The creator posts videos about their travels, including backpacking through Southeast Asia and road-tripping in Australia. They also share content related to fitness, such as gym routines and a 'gym glow up'. Additionally, the creator discusses starting a marketing agency and shares personal experiences, including travel mishaps and advice for other travellers. Their content also features GRWM (get ready with me) videos and updates on their experiences at hostels.
Bekah
TikTok @festivalstyled · Instagram @festivalstyled
This creator shares content about a variety of topics, including practical advice for attending festivals, such as managing sun protection and checking weather forecasts. They also post about their experiences with fashion, including shopping for second-hand clothing and styling outfits. Additionally, the creator documents their travels, often focusing on destinations like Thailand, sharing insights into local food, accommodation, and shopping.
Matt Griffen
TikTok @mattgiffenn · Instagram @mattgiffenn
The creator posts videos about their travels, primarily focusing on Southeast Asia. They document experiences such as exploring villas in Bali and Vietnam, trying local foods like Banh Mi and Pho, and visiting beaches and city attractions. The content also includes experiences like taking a luxury cruise in Ha Long Bay and trying various drinks and snacks from different countries.
Frequently asked questions
Sign in to view Charlotte North's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Charlotte North today
You can use Nutcake’s agentic tools for free. Sign up today to work with Charlotte North on your creator campaign.