What kind of content does B Study make?
B Study crafts visually appealing content focused on the art of bullet journaling and the joy of reading. Their TikTok and Instagram feeds feature aesthetic monthly bullet journal setups, satisfying flip-throughs, and thoughtful explorations of favorite book quotes. They also delight stationery enthusiasts with engaging reviews of new pens and art supplies, often incorporating handwriting challenges and vibrant pen swatches.
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Verify your partnershipWho is B Study’s audience?
B Study's audience is likely comprised of individuals interested in journaling, aesthetic stationery, and personal organization, with a strong leaning towards visual content. Their high engagement rates on both TikTok (6.47% ER, significantly above the ~3.0% benchmark) and Instagram (14.58% ER, far exceeding the ~1.5% benchmark) signal a highly dedicated and responsive community. These users are actively seeking inspiration and practical tips for their own bullet journaling and handwriting practices, indicating a strong intent to purchase related products or engage with premium content.
Which creators are similar to B Study?
If you're looking for creators like this, you'll love channels that blend aesthetic bullet journaling, inspiring book quotes, and satisfying pen swatches for stationery lovers.
Ruby’s Bujo
TikTok @rubysocial
This creator makes videos about their bullet journaling journey, documenting monthly progress and personal reflections. They often share details about their daily life, including experiences like travelling to Florida and Disney World, and attending events such as Manchester Pride. The content also covers personal challenges, relationship breakups, and recovery, alongside observations on reality television shows like Love is Blind UK. Additionally, there are videos detailing a typical day working as a marketing manager in a corporate environment.
Writing ✍️
TikTok @writing_on_boards
This creator makes videos about journaling, crafting, and organising. They document the process of setting up monthly calendars on whiteboards and chalkboards, often featuring seasonal themes. They also share their experiences creating recipe journals and personal diaries, including decorating pages and writing entries. The content frequently includes ASMR elements and focuses on whimsical and satisfying visual aesthetics.
Kira Goode
TikTok @kira_goode · Instagram @kira_goode
This creator focuses on craft projects, often creating junk journals inspired by films or personal experiences. They share their process for making various items, such as letter bead stickers, invitations, and clay sculptures. The creator also documents trips, including collecting stationery in Japan and journaling about a day out in Cardiff. They frequently review movies as part of their junk journaling projects.
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