What kind of content does Bobbie-Jo make?
Bobbie-Jo offers an authentic glimpse into the joys and realities of raising two young boys. On TikTok, she shares relatable moments of everyday family life, from cozy at-home activities to the latest baby milestones. Her content naturally highlights baby products and parenting experiences, making her a go-to source for brands looking to connect with a modern, engaged audience interested in motherhood and family.
Are you a brand that’s partnered with Bobbie-Jo?
Verify your partnership
Who is Bobbie-Jo’s audience?
Bobbie-Jo's audience is primarily comprised of individuals interested in family life, likely parents or expectant parents in the UK. Their engagement signals are strong, with a TikTok engagement rate of 8.74%, significantly outperforming benchmarks like TikTok (~3.0%), Instagram (~1.5%), and YouTube (~2.0%). This suggests a highly receptive and active community, indicating a high quality of engagement and a strong potential for brand alignment with audiences seeking authentic parenting content and product recommendations.
Which creators are similar to Bobbie-Jo?
If you're looking for creators like this creator, you'll find relatable content perfect for new parents navigating the joys and challenges of family life.
ANNEKA MAE
TikTok @annekamae
This creator shares content about their experiences as a parent. They have documented their pregnancy journey, including the announcement of their second child and their birth story, specifically a VBAC (Vaginal Birth After Cesarean). The creator also posts about newborn life, including feeding and using reusable food pouches for baby food. They touch upon topics like maternity leave, motherhood, and the adjustments of having two young children.
ChessiePhoenix
TikTok @chessieboo95
This creator often shares content related to family life and motherhood. They post videos about toddler activities, such as water play trays with sea creatures. The creator also shares personal reflections on being a mum and sometimes discusses relationship dynamics. Additionally, they feature everyday moments like enjoying meals and celebrating holidays such as New Year's Day.
Colette 2 under 3
TikTok @colettegrantxox
This creator shares content about being a mother to young children. Videos often document daily life, including activities with her daughters, and touch on topics such as screen time and parenting challenges. She also shares personal reflections on experiences like childbirth and the joys of motherhood.
Frequently asked questions
Sign in to view Bobbie-Jo's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Bobbie-Jo today
You can use Nutcake’s agentic tools for free. Sign up today to work with Bobbie-Jo on your creator campaign.