What kind of content does Auto Renew make?
Auto Renew transforms vehicles with expert car customization and repair services. Their Instagram showcases impressive before-and-after transformations, from meticulous scratch and dent repairs to flawless panel resprays and striking 'black pack' finishes. They also highlight alloy wheel refurbishments and caliper resprays, offering a comprehensive look at bringing cars back to their best.
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Who is Auto Renew’s audience?
Auto Renew's audience is likely comprised of car enthusiasts and DIYers in Great Britain interested in vehicle aesthetics and maintenance. Their high Instagram engagement rate of 7.76% significantly surpasses benchmarks for platforms like TikTok (~3.0%) and Instagram (~1.5%), indicating strong audience interest and receptiveness to content. This suggests a high-quality audience that actively seeks out and interacts with automotive customization, repair, and restoration advice, presenting a valuable opportunity for brands in the automotive aftermarket and related sectors.
Which creators are similar to Auto Renew?
If you're looking for creators like this creator, partner with auto enthusiasts who transform vehicles through customization, repair, restoration, and detailing for a passionate audience.
The Autowerks
Instagram @theautowerks
This creator focuses on automotive content, specifically showcasing wheel refurbishment and customisation services. Their videos detail the processes involved, such as chemical stripping, shotblasting, powdercoating, and painting, often featuring high-performance vehicles like Lamborghinis, Ferraris, and Porsches. The content also highlights customisation options like pinstripes and caliper painting in various colours to match vehicle bodywork.
Matthew Barker
Instagram @carladmatt
This creator posts videos about cars, often featuring them in the Cotswolds area. They capture content at various car meets, club events, and private gatherings, showcasing a range of vehicles from supercars to classic and modified cars. The creator also shares footage of emergency vehicles and has expressed an interest in owning certain cars they feature.
Minute of Dangle
TikTok @minute_of_dangle · Instagram @minute_of_dangle
This creator focuses on automotive restoration, specifically on classic cars. Their videos often show the process of stripping paint and rust from car parts using chemical dips and pressure washing. They document the transformation of various vehicle components, including fenders, hoods, and entire car bodies, down to the bare metal.
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