What kind of content does Amy-Jo Simpson make?
Amy-Jo Simpson empowers women over 40 with engaging fitness content across TikTok and Instagram. She shares practical workout programs designed for both home and gym, with a focus on muscle building and hormone protection, available through her subscription app. Beyond fitness, Amy-Jo offers relatable lifestyle content, including product reviews and discussions on fashion and mental health, alongside fun vodcasts with a friend.
Are you a brand that’s partnered with Amy-Jo Simpson?
Verify your partnershipWho is Amy-Jo Simpson’s audience?
Amy-Jo Simpson's audience is primarily comprised of women over 40 seeking actionable fitness and lifestyle guidance. Their intent signals are strong, indicated by high engagement rates on TikTok (3.82%, exceeding the benchmark) and Instagram (3.01%, also above benchmark), suggesting a receptive and active community. This audience is likely to be interested in her subscription app and vodcasts, indicating a willingness to invest in deeper content and community. The high engagement suggests a quality audience receptive to direct calls to action and brand partnerships.
Which creators are similar to Amy-Jo Simpson?
If you're looking for creators like this creator, you'll find them perfect for women over 40 seeking fitness programs, lifestyle content, and engaging vodcasts within a subscription app.
Katie Sinclair
TikTok @katiesinclair816
This creator makes content that often features observational humour about marriage and family life. They also share videos discussing marketing technology and its impact on businesses. Additionally, they post about beauty products, particularly skincare, and the process of decluttering and selling items online. Some videos also include light-hearted sketches and challenges.
Anna Maynard
TikTok @annamaynard · Instagram @annamaynard99
This creator shares content about their personal life, including updates on their health and fitness journey, such as attempting to run again and attending fitness classes. They also document aspects of their daily routine, like morning rituals and meal preparation. The creator frequently discusses hair dyeing, trying new beauty products, and shares thoughts on relationships and seasonal activities like Christmas and date nights.
Talilla
TikTok @talillahenchoz · Instagram @talillahenchoz
This creator shares content about their life and experiences in South Africa. Their videos often feature their partner, discussing topics such as their engagement, travelling in a converted Jeep across Southern Africa, and fitness challenges. They also post about personal growth, embracing natural aging, and navigating hormonal changes. The creator engages with their audience by asking questions and encouraging participation in fitness challenges.
Frequently asked questions
Sign in to view Amy-Jo Simpson's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Amy-Jo Simpson today
You can use Nutcake’s agentic tools for free. Sign up today to work with Amy-Jo Simpson on your creator campaign.