What kind of content does Abby B make?
Abby B offers engaging content across TikTok, focusing on honest reviews of skincare and makeup, from cult favorites like Kiehl's to everyday essentials. Viewers can expect detailed breakdowns of beauty products, including lip oils and brow gels, alongside practical advice on morning and shower routines. Abby also shares glimpses into her travel adventures, providing a well-rounded look at her lifestyle.
Are you a brand that’s partnered with Abby B?
Verify your partnershipWho is Abby B’s audience?
Abby B's audience is likely composed of beauty enthusiasts in the UK seeking practical skincare and makeup advice, alongside inspiration for travel. High engagement, evidenced by a 29.56% ER on TikTok (significantly above benchmark), indicates a highly receptive and active community. These followers are actively seeking product recommendations and routine insights, suggesting strong purchase intent and a willingness to engage with sponsored content that aligns with Abby's authentic review style.
Which creators are similar to Abby B?
If you're looking for creators like this creator, you'll find them perfect for anyone seeking honest skincare and makeup reviews, routine inspiration, and travel beauty tips.
KACEY
TikTok @kaceymuaxo
The creator posts videos about skincare routines and makeup. They showcase products such as face masks, serums, and makeup removers. They also feature popular makeup brands and share their thoughts on beauty products. Some videos include makeup looks for occasions like Halloween and Christmas, as well as discussions about fragrances.
Clarissa Bea
TikTok @clarissabeaa · Instagram @clarissabeaa
This creator posts videos about fashion, makeup, and skincare. They share their experiences attending events like London Fashion Week and trying out viral beauty trends, such as Hailey Bieber's glowy skin hack. The creator also shares quick makeup routines and outfit ideas, often featuring sponsored products from various brands.
Skincare
TikTok @girls.advice..1
This creator posts videos about skincare and beauty products. They share hauls of items from various brands, including those focused on skincare and fragrances. The creator also shows off new items they have received as gifts, such as a hair curler and Christmas presents. Some videos feature makeup, specifically mascara and lashes. They occasionally mention that they are still doing skincare, even if not all the time.
Frequently asked questions
Sign in to view Abby B's full rate card, including fees for Instagram and TikTok posts, reels, and whitelisting options.
Collab with Abby B today
You can use Nutcake’s agentic tools for free. Sign up today to work with Abby B on your creator campaign.